Archive for August, 2023

Mitigating technical SEO issues by empowering engineers

2023/08/28

SEO is not just about keywords and content. It ensures search engines can effectively access, crawl, and interpret a website. This is where technical SEO comes into play.

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Vlog #238: Jamie Reedy and Jordan Mazza On E-Commerce SEO

2023/08/28

Jamie Reedy and Jordan Mazza from Amsive Digital stopped by to chat about SEO and all things search…

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TikTok Smart Performance Campaigns: What you should know

2023/08/28

TikTok’s Smart Performance Campaign (SPC) is a fully automated solution that lets advertisers target their audience automatically using the platform’s machine learning-based system. On TikTok, ad content matters more than targeting.  TikTok’s algorithm is incredibly powerful in matching content to user activity for organic and paid content.

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Google August 2023 Core Update Hit Hard Around August 25th For Some Sites

2023/08/28

As you know, Google released its first core update in over five months, the Google August 2023 core update, on August 22nd at around 1:30 pm ET. Since then, I’ve been tracking the volatility and the chatter from within the SEO community to see how widespread, extensive, and impactful this update has been.

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Google Tests Clickable Links Within The Search Result Description

2023/08/28

Google seems to be testing clickable links within a search result description area. I am not sure if this is a bug or a feature but I was able to replicate this myself.

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Google Search Generative Experience Local Results Gain More Link Cards

2023/08/28

The new Google Search Generative Experience now shows more links and link cards in the local results interface for some users. The link cards show below the listing and also at the top right of the map interface in the SGE interface on both desktop and mobile.

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Google: Word Location In URLs Does Not Matter For SEO

2023/08/28

Google’s John Mueller was asked if it matters SEO-wise or search ranking-wise if you place /services/ before /location/ in your URL structure or the other way.

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B2B Marketing Expert Interview Series: Feeling B2B with Pam Didner #MPB2B

2023/08/28

Welcome back to our new series, “Feeling B2B,” where we journey into the heart of the B2B marketing landscape. In our debut installment we took a look at unconventional B2B marketing experiences with Joe Pulizzi of The Tilt, and we’re thrilled to present the next chapter of “Feeling B2B” featuring marketing expert Pam Didner , vice president at Relentless Pursuit

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Google On How Googlebot Handles AI Generated Content via @sejournal, @martinibuster

2023/08/28

Google’s Martin Splitt discusses AI Content in the context of quality control at the time of crawling and rendering The post Google On How Googlebot Handles AI Generated Content appeared first on Search Engine Journal .

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Content Creation In An AI World via @sejournal, @annabellenyst

2023/08/28

Learn what the industry thinks about the impact of generative AI on content creation and how you can use it to your advantage. The post Content Creation In An AI World appeared first on Search Engine Journal .

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