Google revised their favicon documentation with new wording that makes it easier to understand The post Google Revised The Favicon Documentation appeared first on Search Engine Journal .

Google warns of “new reality” amid search struggles, accelerates timelines, while critics allege prioritizing revenue over quality.

Discover how the concept of information gain applies to content creation and learn how to stand out in a saturated online landscape. The post Information Gainz: Prioritizing Information Gain = Rethinking How We Create Content appeared first on Search Engine Journal .

Gary Illyes from Google said on stage at the SERP conference last week that there is no way that Google would change how the 301 redirect signal works for SEO or search rankings.

Google may be testing a new design for the Google Image search results. This design looks like a tablet-like interface that is more boxes, and, honestly, it seems like it is from a UX from 10 years ago.

Google’s John Mueller said the link best practices SEO documentation on its website are still “good guidelines” for both SEO and overall “accessibility & UX reasons.” The guidelines are only about 14 months old, so they are recent.

Google is testing placing the year the company was established on Google Ads. The ads have “established in” next to the ad description, so these seem to be ad extensions on the ads.

Microsoft is testing moving the lock icon in the Bing Search results snippets from the left of the URL to the right of the URL. Well, most of the time you don’t even see a lock but when Bing is testing it, Bing has been testing different lock locations.

Here at TopRank Marketing we do more than just plan and execute B2B influencer marketing programs. We also conduct research on the state of B2B influencer marketing at companies across multiple industries.  The statistics and trends surfaced by this report and the iterations that preceded it are incredibly valuable for any B2B marketer looking to start or expand an influencer marketing program.  Let’s take a look at some of the highlights from our research and that of others in the industry.  Influencer marketing is taking root  While influencer marketing isn’t new, its prevalence among B2B marketers certainly is

Find out how Google’s IP proxies are addressing privacy concerns and regulations.