Archive for June, 2024

Why You Need an Influencer Strategy (and How to Build One)

2024/06/26

“We want to do influencer marketing!” We hear this a lot. But it tends to come with other questions: “ How do we go about it

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Daily Search Forum Recap: June 26, 2024

2024/06/26

Here is a recap of what happened in the search forums today, through the eyes of the Search Engine Roundtable and other search forums on the web. Google Search has dropped continuous scroll in its desktop search results, with mobile search to follow…

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Google: Don’t Avoid Mentioning Brand Names In Your Review Content

2024/06/26

Danny Sullivan, Google’s Search Liaison, responded to some new SEO advice floating around the SEOverse that suggests you should not add the brand name of the products you are reviewing in your review content. Sullivan disagreed with this advice and said, “you shouldn’t be afraid to mention the brand name of something you are reviewing.”

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Google Ads Tests tROAS Insight Box for PMAX & Standard Shopping

2024/06/26

Google is testing a new ads insights box and report that shows target ROAS insights for Performance Max and Standard Shopping campaigns.

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Google Drops Continuous Scroll On Desktop With Mobile To Come

2024/06/26

Google Search is rolling back its continuous scroll user interface and bringing back the legacy Google Search pagination bar. Google told us that starting yesterday it will stop offering continuous scroll on desktop, with the mobile search interface to follow in the coming months.

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Google Verification Status Tool Gains New Options

2024/06/26

Google has added new fields and options to the Google Business Profiles verification status tool.

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Google News Sources & Google Publisher Center Bug Fixed

2024/06/26

We knew Google would stop accepting publications into Google News Publisher Center, but Google also stopped showing news “sources” in Google News, stopped showing a follower count for those sources, and stopped providing access to Publisher Center features to news organizations. This bug was fixed by Google this morning.

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How To Develop Great Data Studies – The 5R2 Roadmap To Great Data Story via @sejournal, @InsightNarrator

2024/06/26

Create compelling data stories with the 5R2 roadmap. Learn practical steps to develop great data studies for marketing

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18 Local Search Developments You Need to Know About From Q2 2024

2024/06/26

The second quarter of 2024 has been… interesting! The larger SEO world has been rocked by algo updates, AI Overviews, and a large Google leak, all of which have impacted local in some way. Learn about the top local search developments of this quarter

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Google Ends Continuous Scroll SERPS: What It Really Means via @sejournal, @martinibuster

2024/06/25

Google ends continuous scrolling search results. Some are unhappy about the reason Google gave for doing this The post Google Ends Continuous Scroll SERPS: What It Really Means appeared first on Search Engine Journal .

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