Google began rolling out the December 2024 core update yesterday. Google said more core updates will come more often in the future. We are still seeing Google search ranking volatility all week long, starting over the weekend.

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Google surprised most of us with a new core update being announced yesterday, only a week after the November 2024 core update finished rolling out. This new December 2024 core update will take about two weeks to roll out and seems to be a normal core update that is updating one of the core systems that may have not been updated in the November release.

Google held its Google Search Central Live event at its large Zurich office (where the Search Central team is based) and one of the things presented was that Google will be having more core updates, more often.

Google Ads is beta testing its new AI tools to generate reports by asking Google for the report you want. You enter a prompt, or just a normal English request, and Google Ads will generate a report based on your request.

Get insights into the CMS market share and learn why it is important for SEO professionals. The post CMS Market Share Trends: Top Content Management Systems (Nov. 2024) appeared first on Search Engine Journal

Google Lens stopped working for all users for a short period of time yesterday morning (NY time). Google confirmed the issue at 9:46am ET on Thursday, December 12th and then within the hour, they mitigated the issue.

Ginny Marvin, Google’s Ads Liaison, confirmed that campaign-level negative keywords are now in beta for Performance Max campaigns in Google Ads. She added that this will expand in 2025 to more accounts.

Several weeks ago, Google announced it would test changes to the search results for hotels in order to see how the Digital Markets Act (DMA) in Europe would impact hotels. Well, that test is wrapped and the results were not good for hotels, says Google.

Google rolls out December 2024 core update, weeks after November update, capping off a year of notable algorithm changes. The post Google Rolls Out December 2024 Core Update appeared first on Search Engine Journal .