Archive for April, 2025

Navigating The Complexities Of International PPC Working With Agencies via @sejournal, @brookeosmundson

2025/04/28

Learn how to successfully manage international PPC campaigns with multiple agencies, avoid common pitfalls, and balance global consistency with local market needs. The post Navigating The Complexities Of International PPC Working With Agencies appeared first on Search Engine Journal .

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Deposition: Google Used Search Signals & Data To Train Gemini AI Models

2025/04/28

Google uses its search engine data and signals to help train its Gemini AI models, we learned from documents from the DOJ deposition testimony. Although, we kind of knew that when Google launched SGE, they told us they used Google Search’s core ranking systems to help identify high-quality sites (although, it didn’t seem like they did…).

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Deposition: Google Used Search Signals & Data To Train Gemini AI Models

2025/04/28

Google uses its search engine data and signals to help train its Gemini AI models, we learned from documents from the DOJ deposition testimony. Although, we kind of knew that when Google launched SGE, they told us they used Google Search’s core ranking systems to help identify high-quality sites (although, it didn’t seem like they did…).

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Deposition: Google Used Search Signals & Data To Train Gemini AI Models

2025/04/28

Google uses its search engine data and signals to help train its Gemini AI models, we learned from documents from the DOJ deposition testimony. Although, we kind of knew that when Google launched SGE, they told us they used Google Search’s core ranking systems to help identify high-quality sites (although, it didn’t seem like they did…).

Posted in SEO No Comments »

Bing Copilot Answer More Videos Section

2025/04/28

Microsoft Bing is testing placing a “more videos” section in the Bing Copilot answers.

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Bing Copilot Answer More Videos Section

2025/04/28

Microsoft Bing is testing placing a “more videos” section in the Bing Copilot answers. Recently we covered how Bing placed images and video links but this implementation makes more sense.

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Google Tests New Shipping, Returns & Payment Section In Retail Knowledge Panel

2025/04/28

Last December, we reported how Google was showing a payments option section in the retailer/merchant knowledge panel.

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Apple Updates Applebot Docs: Explaining Applebot-Extended vs Applebot

2025/04/28

Apple has made some updates to its Applebot documentation, primarily explaining the difference between the normal Applebot crawler and the Applebot-Extended crawler. To be clear, Applebot-Extended is not new, Apple introduced it about a year ago but Apple wanted to clarify how blocking Applebot-Extended impacts Applebot, if at all.

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How LLMs Interpret Content: How To Structure Information For AI Search via @sejournal, @cshel

2025/04/28

LLMs don’t need schema; they need structure. Learn how to format your content for visibility in AI Overviews, ChatGPT, and Perplexity.

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How LLMs Interpret Content: How To Structure Information For AI Search via @sejournal, @cshel

2025/04/28

LLMs don’t need schema; they need structure. Learn how to format your content for visibility in AI Overviews, ChatGPT, and Perplexity. The post How LLMs Interpret Content: How To Structure Information For AI Search appeared first on Search Engine Journal .

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Posted in SEO No Comments »