Google’s John Mueller says sites with low-quality AI content should rethink their purpose rather than manually rewrite pages. Starting fresh may be faster than recovering. The post Google’s Mueller Says Sites In A ‘Bad State’ May Need To Start Over appeared first on Search Engine Journal .
This week’s SEO Pulse examines new data what drives AI citations, plus ChatGPT launches shopping research.
Here is a recap of what happened in the search forums today, through the eyes of the Search Engine Roundtable and other search forums on the web. We had a lot, I mean, a lot of Google search ranking volatility this week – a Thanksgiving Google update…
Harry Clarkson-Bennett dismantles AI hype, revealing how real marketing power still lies in creators, communities, and cross-platform customer journeys. The post The Impact AI Is Having On The Marketing Ecosystem appeared first on Search Engine Journal .
We are seeing volatility in the Google search results this week, Thanksgiving week.
Ad scheduling becomes a performance multiplier when campaigns align with regional time zones, local behavior, and data-driven delivery windows. The post Paid Ad Scheduling Across Time Zones That Actually Works appeared first on Search Engine Journal .
OpenAI is reportedly scaling up its crawling infrastructure for the holiday shopping season. The folks at Merj noticed OpenAI adding a lot of new IP ranges for its bots and crawlers.
The CEO of Google, Sundar Pichai, said he spends time on X on launch days to monitor how real people are using, interacting, and experiencing new Google product releases. He said he is “pretty active on launch day trying to understand what’s working.”
I know Google said on November 18th that Gemini 3 was “shipping in Search on day one.” But no, it shipped on November 26th instead. Nick Fox, SVP at Google, said on X, “We’ve just shipped intelligent automatic model routing to Gemini 3 Pro for your toughest questions in AI Mode.”
Google has updated how it shows events within AI Overviews. It can now show the direct display of events, instead of an event summary. It is also a bit buggy, but here is how it looks.