Amazon Prime Day 2023 sets U.S. sales record: $12.7 billion

Amazon Prime Day 2023 broke records to become the retailer’s most successful to date. The two-day event, which took place on July 11 and 12, saw year-on-year spending shoot up by 6.1% to $12.7 billion in the U.S., according to Adobe Analytics data

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Amazon Prime Day 2023 sets U.S. sales record: $12.7 billion

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