Author Archive

Google AI Overviews Testing Keyboard Shortcuts

2025/08/14

Google is now experimenting with keyboard shortcuts to the overlay menu in the AI Overviews within Google Search. Rajan Patel, VP, Engineering for Google Search, said this is just an experiment.

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Ex-Microsoft SEO Pioneer On Why AI’s Biggest Threat To SEO Isn’t What You Think via @sejournal, @theshelleywalsh

2025/08/14

In an interview with Shelley Walsh, Duane Forrester shares how Agentic AI redefines SEO careers and which skills are worth developing now. The post Ex-Microsoft SEO Pioneer On Why AI’s Biggest Threat To SEO Isn’t What You Think appeared first on Search Engine Journal

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Google Explains Why They Need To Control Ranking Signals via @sejournal, @martinibuster

2025/08/14

Gary Illyes confirmed that external signals like social shares are not used as a ranking signal because they are out of Google’s control. The post Google Explains Why They Need To Control Ranking Signals appeared first on Search Engine Journal .

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Google Gemini Adds Personalization From Past Chats via @sejournal, @MattGSouthern

2025/08/13

Google’s Gemini now personalizes replies from past chats and adds Temporary Chats, rolling out now with controls you can manage. The post Google Gemini Adds Personalization From Past Chats appeared first on Search Engine Journal .

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OpenAI Brings GPT-4o Back For Paid ChatGPT Users via @sejournal, @MattGSouthern

2025/08/13

OpenAI restores GPT-4o to the ChatGPT picker for paid users and promises advance notice on future deprecations. The post OpenAI Brings GPT-4o Back For Paid ChatGPT Users appeared first on Search Engine Journal .

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YouTube Lets Creators Pick Exact CTAs In Promote Website Ads via @sejournal, @MattGSouthern

2025/08/13

YouTube’s Promote tool now lets you choose specific calls to action for website traffic campaigns, like “Book now” or “Get quote.” The post YouTube Lets Creators Pick Exact CTAs In Promote Website Ads appeared first on Search Engine Journal .

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Daily Search Forum Recap: August 13, 2025

2025/08/13

Here is a recap of what happened in the search forums today…

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From Ranking To Reasoning: Philosophies Driving GEO Brand Presence Tools via @sejournal, @Dixon_Jones

2025/08/13

Two distinct approaches are shaping how brands show up in AI responses: prompt tracking or entity influence.

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Google Top Stories Preferred Sources Is Live In US & India

2025/08/13

Google has launched the Preferred Sources top stories feature fully in the US and India, after testing it in Search Labs for a bit over six weeks. As I said then, this is a nice feature for publishers and hopefully will lead to more traffic from Google Search for some.

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Google Ads Performance Max Campaigns Gain Gender Exclusion

2025/08/13

Google Ads has added the gender exclusions feature for Performance Max campaigns. This was previously announced last week and is now showing up in the Google Ads interfaces for advertisers.

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