Author Archive

Perplexity Bets $400M On Snapchat To Scale AI Search Adoption via @sejournal, @MattGSouthern

2025/11/05

Perplexity will pay Snap $400 million to integrate its AI answer engine into Snapchat’s chat interface, with rollout starting next year. The post Perplexity Bets $400M On Snapchat To Scale AI Search Adoption appeared first on Search Engine Journal .

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Google Deprecates Practice Problem Structured Data In Search via @sejournal, @MattGSouthern

2025/11/05

Google will deprecate practice problem structured data in January and clarifies Dataset markup is only for Dataset Search. Book actions remain supported. The post Google Deprecates Practice Problem Structured Data In Search appeared first on Search Engine Journal .

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YouTube Separates Organic & Paid Metrics In Channel Analytics via @sejournal, @MattGSouthern

2025/11/05

YouTube now lets creators filter analytics metrics by organic versus paid traffic, ending confusion about how advertising affects channel performance. The post YouTube Separates Organic & Paid Metrics In Channel Analytics appeared first on Search Engine Journal .

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Daily Search Forum Recap: November 5, 2025

2025/11/05

Here is a recap of what happened in the search forums today, through the eyes of the Search Engine Roundtable and other search forums on the web. Google AI Overviews continue to shift click-through rates down…

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The CMO-CTO Power Struggle: Solving The Web Effectiveness Stalemate via @sejournal, @billhunt

2025/11/05

When marketing and technology clash, SEO and site performance suffer. Bill Hunt outlines how to unify both for long-term digital resilience. The post The CMO-CTO Power Struggle: Solving The Web Effectiveness Stalemate appeared first on Search Engine Journal

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Report: Google AI Overviews Continue To Drive CTR Downwards

2025/11/05

Earlier this year, we covered that Google’s AI Overviews are killing click-through rates from the Google Search results. Well, Seer Interactive updated the numbers and that CTR decline has continued to decline and get even worse.

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Google Tests A New Version Of AI Mode

2025/11/05

Google is testing a new version of AI Mode responses in the wild, directly in the Google Search AI Mode interface. Google even tells the searcher, “You’re giving feedback on a new version of Al Mode.

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Google Merchant Center Adds Promotions For Top Performing Products

2025/11/05

Google added a new promotion method in Google Merchant Center for Top-performing products.

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Google Reviews Updates Services Summary Box

2025/11/05

Google is testing an update to the reviews services summary box. We know Google does ask for services attributes and other attributes from both the business owner and reviewers but this review box seems newish.

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Google AI Mode Gains 3 New Agentic Capabilities

2025/11/05

Google’s Robby Stein announced three new agentic capabilities within AI Mode – (1) booking event tickets (2) booking beauty appointments and (3) wellness appointments.

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