Google updated its review snippet documentation to clarify that each review or rating in structured data should point to one clear target, reducing ambiguity. The post Google Reminds Websites To Use One Review Target appeared first on Search Engine Journal .

Here is a recap of what happened in the search forums today…

When a publisher demands money for a link, Quid Pro No helps you turn the solicitation into a safer, higher-value outcome.

The llms.txt proposal aims to guide AI systems through web content, but without governance or verification, it risks repeating old SEO trust failures. The post llms.txt: The Web’s Next Great Idea, Or Its Next Spam Magnet appeared first on Search Engine Journal

Google responds to EU investigation into its site reputation abuse policy, defending enforcement against parasite SEO as essential for protecting search quality. The post Google Defends Parasite SEO Crackdown As EU Opens Investigation appeared first on Search Engine Journal

Google is rolling out AI shopping updates across Search and Gemini, including conversational queries, agentic checkout, and AI-powered local business calling. The post Google Adds AI Shopping Tools Across Search, Gemini appeared first on Search Engine Journal .

How to build high quality links with very little effort. You might as well try them. The post Lazy Link Building Strategies That Work appeared first on Search Engine Journal .

Sustainable paid media strategy begins with defending your budget from competitor intent through data-led exclusions and ROAS-based control. The post Ask A PPC: How To Protect A Budget From Competitor-Branded Terms appeared first on Search Engine Journal .

BrightEdge predicts that AI Overviews will play an important role for shopping in November through December.

The creator of a wildly successful website shares their secrets to how it all happened.