Apr 22
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B2B Content Consumption Booms, With eBooks In First Place Overall B2B content consumption time increased by 3.6 hours, up nine percent from last year, while consumption among corporate-level executives rose by 15.8 percent — two of several findings of interest to B2B marketers contained in the recently-released sixth annual edition of NetLine’s B2B content consumption report.
Original post:
B2B Marketing News: More B2B Brands Podcasting, LinkedIn’s New Page Newsletters, Meta’s 3D Ads, & Instagram’s Voice Responses