Here is a recap of what happened in the search forums today, through the eyes of the Search Engine Roundtable and other search forums on the web. Google released Gemini 3 and it is now powering Google Search’s AI Mode…
Adobe is buying Semrush in a $1.9 billion all-cash deal and adding the platform to Adobe Experience Cloud and its AI marketing stack. The post Adobe To Acquire Semrush In $1.9 Billion Cash Deal appeared first on Search Engine Journal
Bill Hunt outlines how proactive digital integration prevents post-acquisition visibility loss and turns M&A into a driver of growth. The post Digital Equity Is Brand Equity: Don’t Lose Search Visibility In a Merger appeared first on Search Engine Journal .
Semrush will be acquired by Adobe, the two companies announced today. “Adobe and Semrush announced that they have entered into a definitive agreement under which Adobe will acquire Semrush, a leading brand visibility platform, in an all-cash transaction for $12.00 per share, representing a total equity value of approximately $1.9 billion,” the press release said.
AI has long driven PPC, yet success still depends on knowing where automation helps and where it hurts.
Google released Gemini 3, its latest AI model, and it is already powering AI Mode in Google Search today. Sundar Pichai wrote Google is shipping Gemini 3 and that includes “Gemini 3 in AI Mode in Search with more complex reasoning and new dynamic experiences.” “This is the first time we are shipping Gemini in Search on day one,” he added.
Google Ads is testing a share icon and button for hotel ads in the Google search results. When you click on the share icon, it lets you share the result with a friend.
Last month, we covered how we saw an “Incentivized” label on some product reviews within Google Search.
Microsoft announced a number of new Microsoft Advertising features including Asset-level editorial review, Conversion Delay insights, callouts for Hotel Price Ads expansion and Microsoft Curate updates.
Google Ads may be rolling out a new metric named “Original Conversion Value.” This shows the raw data before Google does anything with it.