Feb 20
28
Millennial buyers want better content from B2B marketers Better B2B content is a top concern among Millennial buyers, as the demographic accounts for some 33 percent of overall B2B buyers, a portion Forrester’s newly-released report expects to grow to 44 percent by 2025. Digital Commerce 360 LinkedIn Launches New ‘Featured’ Section on Profiles to Highlight Key Achievements and Links LinkedIn (client) began a gradual roll-out of a new “Featured” section, where users’ key achievements will appear near the top of profiles when starred from updates, the Microsoft-owned platform recently announced
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Digital Marketing News: B2B Content Lifecycle Study, LinkedIn’s New Featured Section, B2B Millennial Report, & Facebook Adds Story Discovery…