Dec 24
26

Google Ads Bug May Lead To Broad Match Quietly Being Turned On

There may be a bug impacting some Google Ads advertiser accounts that will quietly switch your campaigns to have broad match turned on, even when that campaign may have used phrase or exact match. This can happen when you switch from non-conversion based bidding to a conversion based bidding strategy.

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Google Ads Bug May Lead To Broad Match Quietly Being Turned On

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