Google’s John Mueller posted saying “Authentication for your personal crawlers & SEO tools is going to be more and more of a topic.” I believe, but I can be wrong, this is alluding to the num parameter being disabled and how tools are having issues now with scraping Google.
Excerpt from:
Google: Authentication For SEO Tools & Personal Crawlers
Microsoft is testing bolding the title links in the Bing search results for both the organic and paid listings. I am not sure if this was a bug or a test, but I suspect it was a test.
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Bing Tests Bolds Titles For Search Results & Ads
Microsoft is testing various interfaces for the sitelinks in Bing Search. We’ve seen and reported on Bing testing sitelinks many, many times here, so here are a few more variations.
The rest is here:
Bing Tests Sitelinks Interfaces Again
Google is testing moving your query from the left top position to the right top position of the AI response within AI Mode. This is a subtle change but it is interesting to see Google test these small changes to AI Mode.
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Google AI Mode Tests Moving Query To Right Side
AI runs Google Ads in 2025, but strategy still matters to stop automation from drifting toward irrelevant metrics and wasted budget.
Link:
Finding The Perfect Balance Between AI And Human Control In Google Ads
Is innovation or anxiety the driving force behind the adoption of LLMs.txt and where does it leave SEOs in terms of AI visibility The post LLMs.txt For AI SEO: Is It A Boost Or A Waste Of Time?
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LLMs.txt For AI SEO: Is It A Boost Or A Waste Of Time? via @sejournal, @martinibuster
Is your traffic strategy too reliant on Google SERPs? Learn how digital PR and brand-led content can diversify your traffic and build lasting visibility beyond search.
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How To Diversify Your Traffic Outside of Google SERPS
Learn how to boost your SERP visibility with tips to navigate changes in Google’s search results and AI features. The post SERP Visibility Decline: How To Grow Brand Awareness When Organic Traffic Stalls appeared first on Search Engine Journal .
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SERP Visibility Decline: How To Grow Brand Awareness When Organic Traffic Stalls
This is a programming note that Tuesday and Wednesday are Rosh Hashanah, the Jewish New Year and I will be offline the next two days. I will be offline on Tuesday and Wednesday, September 23rd and September 24th…
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Programming Note: Rosh Hashanah 5786 – Happy & Healthy Jewish New Year
Here is a recap of what happened in the search forums today, through the eyes of the Search Engine Roundtable and other search forums on the web. Google completed the rollout of the August 2025 spam update today…
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Daily Search Forum Recap: September 22, 2025