The term, The Great Decoupling has really been catching on over the past couple of weeks.
Link:
The Great Decoupling Explained By A Googler
It’s been almost ten days since I last reported on a Google search ranking update. Well, I had to stop the streak and cover what I’ve seen over the last 24 hours or so
Read the original here:
Google Search Ranking Volatility Heats Up June 18th
Google is testing a new design for its sponsored search ads in the Google Search results. These have horizontal lines that are darkened or filled halfway through, alternating from left to right and right to left every other ad.
Read the original:
Google Ads Tests Design With Horizontal Lines Filled Halfway
There has been a lot, I mean, a lot, of chatter around if one should add an LLMs.txt to their website. Many are starting to add it while others have not added it yet.
Continue reading here:
Google: No AI System Currently Uses LLMs.txt
Google has rolled out a new feature to automate the process of updating your inventory with Google Merchant Center. It is called Website-reported Autofeeds and it uses Google Tag Manager tag implemented in your site to manage this.
See the original post:
Google Merchant Center New Website-Reported Autofeeds
Microsoft is testing new hover effects and styles in the Bing Search results.
Go here to see the original:
Bing Tests Bold & Colored Hover Styles On Snippets & Related Searches
Is AIO stealing your traffic? Learn how to measure AIO impact, assess SEO damage, and update your strategy in our free on-demand webinar
The rest is here:
AIO Hurting Traffic? How To Identify True Loss With GA4, GSC & Rank Tracking [Webinar] via @sejournal, @lorenbaker
Yoast has added a one-click llms.txt feature designed to guide AI tools like ChatGPT and Gemini to important website content. The post Yoast SEO WordPress Plugin Adds Support For LLMs.Txt appeared first on Search Engine Journal .
Originally posted here:
Yoast SEO WordPress Plugin Adds Support For LLMs.Txt via @sejournal, @martinibuster
Are rankings and traffic still your main SEO goals in 2025? Learn how to build a conversion-first strategy that boosts revenue—even when clicks are down.
View post:
How To Drive More Conversions With Fewer Clicks [MozCon 2025 Speaker Series]
Jun 25
17
Google’s AI Mode is reshaping SERP rankings. Discover how embedding vectors, not keywords, now determine visibility. The post See What AI Sees: AI Mode Killed the Old SEO Playbook — Here’s the New One appeared first on Search Engine Journal
More:
See What AI Sees: AI Mode Killed the Old SEO Playbook — Here’s the New One via @sejournal, @mktbrew