Apple and Google announce a multi-year AI partnership. Gemini models and cloud tech will underpin Apple Foundation Models and a more personalized Siri. The post Apple Selects Google’s Gemini For New AI-Powered Siri appeared first on Search Engine Journal
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Apple Selects Google’s Gemini For New AI-Powered Siri via @sejournal, @MattGSouthern
Google’s AI Mode checkout aims to reduce friction, but retailers question what it means for brand control, cross-sells, and customer data. The post Google’s UCP Checkout Brings New Tradeoffs For Retailers appeared first on Search Engine Journal
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Google’s UCP Checkout Brings New Tradeoffs For Retailers via @sejournal, @MattGSouthern
Google’s AI Mode checkout aims to reduce friction, but retailers question what it means for brand control, cross-sells, and customer data.
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Google’s UCP Checkout Brings New Tradeoffs For Retailers via @sejournal, @MattGSouthern
Google’s AI Mode checkout aims to reduce friction, but retailers question what it means for brand control, cross-sells, and customer data.
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Google’s UCP Checkout Brings New Tradeoffs For Retailers via @sejournal, @MattGSouthern
Here is a recap of what happened in the search forums today…
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Daily Search Forum Recap: January 12, 2026
Google’s Robby Stein reiterated that Google’s AI experience, such as AI Mode and AI Overviews, integrates Google’s core search signals.
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Google Integrates Core Search Signals Into AI Experiences
In a rare Sunday launch, Google announced new AI Mode ads named Direct Offers. Google also announced branded AI agents and a new open standard for agentic commerce it calls Universal Commerce Protocol (UCP).
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Google AI Mode Direct Offers Ads & Universal Commerce Protocol
In a rare Sunday launch, Google announced new AI Mode ads named Direct Offers. Google also announced branded AI agents and a new open standard for agentic commerce it calls Universal Commerce Protocol (UCP).
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Google AI Mode Direct Offers Ads & Universal Commerce Protocol
Google Ads has a new experiment feature for Performance Max campaigns that lets you A/B-test assets. This allows you to compare the performance of 2 different sets of assets within the same asset group to find out which creative combination works best for your Performance Max campaign.
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Google Ads Performance Max A/B Testing Assets
Google announced new Business Agents, branded AI Agents, a “new way for shoppers to chat with brands, right on Search,” Google said.
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Google Merchant Center Business Agent – Branded AI Agents