Whites Spaces Super WiFi Expands Search Marketing Reach

A decision by the FCC on Thursday September 23rd could affect search marketing far beyond interface changes such as Google Instant. The FCC is to finalize provisions for unlicensed wireless devices to operate in unused parts of the TV spectrum – aka White Spaces – for advanced Wi-Fi technologies and broadband. This White Spaces spectrum formerly used by analog TV signals could provide broadband access from a single router for long distances of up to 50 miles while having excellent building penetration which the FCC Chairman Julius Genachowski calls “ Super Wi-Fi ” & “ Wi-Fi on steroid s.” Google was an early proponent and even provided a  White Spaces proposal over 2 years ago with the intent of devices using its new mobile operating system at the time, Android

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Whites Spaces Super WiFi Expands Search Marketing Reach

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