SES Chicago 2010 gets underway next week. I’m planning to attend the Marketing Virtuoso Session entitled “Shoes, Cupcakes and Social Media: Building an Army of Brand Ambassadors.” Click to read the rest of this post…

In a blog post yesterday, Shashi Seth, Sr. VP, Yahoo Search & Marketplaces called the latest comScore results , which showed Google’s search market share increase and Yahoo’s dip, misleading . He said the increase was likely due to people who…well, type too slowly using Google Instant

Testing is a hot topic.

Rumors are circulating tonight that Yahoo might be a candidate to be bought, possibly by some combination of AOL and various private-equity firms. The Wall Street Journal report is citing “people familiar with the matter” who describe this as one possible scenario: Silver Lake Partners and Blackstone Group LP are among the firms that have *** Read the full post by clicking on the headline above ***

A few months ago, the PR folks working with IBM Press sent me a copy of “Audience, Relevance and Search: Targeting Web Audiences with Relevant Content” by a trio of authors: James Mathewson, Frank Donatone and Cynthia Fishel.

Below is what happened in search today, as reported on Search Engine Land and from other places across the web.

That was a statement Facebook CEO Mark Zuckerberg made in response to a question at the end of the Bing-Facebook press event today. He expressed openness to working with others (read Google or Yahoo) as a philosophical matter

Posted by JoannaLord Alright fellow data crunchers, you ready for the final post in our three-post series, “So You Call Yourself an Analyst?” I

Here is a recap of what happened in the search forums today, through the eyes of the Search Engine Roundtable and other search forums on the web….

Calling it the unfolding of a new era of social search, Bing today revealed big changes to their search results. Bing and Facebook are teaming up to better personalize search results, to essentially serve everyone a different search experience, based on the Likes of their Facebook friends