Archive for October, 2010

Android Takes the Lead as Most Popular OS Among Recent Smartphone Buyers

2010/10/06

As of Tuesday, Android is the most popular operating system among recent smartphone buyers. According to The Nielsen Company’s blog from the six month time period ending in August, the percentage of Android purchasers rose from 14% to an impressive 32%; surpassing both Blackberry’s RIM and Apple’s iPhone OSes.  Blackberry and Apple are neck and neck at 26% and 25%, respectively.

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SMX East: Credit Where Credit Is Due: Demystifying Attribution

2010/10/06

Below is live coverage of the Credit Where Credit Is Due: Demystifying Attribution from the SMX East conference. This coverage is provided by Barry Schwartz of RustyBrick. We are using a live blogging tool to provide the real time coverage,..

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You Have Invested in SEO and SEM – Now What?

2010/10/06

We recently visited an Internet startup in Silicon Valley to discuss social syndication tools. The CEO of the company was really focused on SEO and SEM. He was asking that we help them in the user-acquisition area.

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Google Testing Default Page Previews With Magnifying Glass?

2010/10/06

Patrick Altoft reports seeing full page previews with a magnifying glass in the Google search results. Patrick swears this is not a browser extension and that Google is indeed testing this feature. Here is a screen shot: Google has offered page previews as a search option for a while.

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Google Fixes Add URL Form 4 Days Later

2010/10/06

As I reported days ago, over the weekend the popular, but virtually useless, add URL form on Google did not work. Google posted a known issue on Saturday, October 2nd.

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Jeff Hayzlett, Celebrity CMO and Best-Selling Author, Says ‘Buzz is not sales!’

2010/10/06

In his book The Mirror Test: Is Your Business Really Breathing?

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SEO & Social Media Marketing at PRSA International 2010

2010/10/06

With our roots in the public relations and media relations world, TopRank Online Marketing has a deep appreciation for the strategy, storytelling and networking skills that are essential for successful PR campaigns. We’ve also talked a lot here about the intersection of both SEO for PR and Social Media with PR .  It’s an incredible combination that increases reach, engagement and delivers even more value to business than Media Relations alone.

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3 Winning Tactics For B2B Conversion Optimization

2010/10/06

Is there really a difference between B2B versus any other kind of conversion optimization? To be sure, we all deal with clicks, context and testing. But the environment for B2B marketing often has a different set of dynamics than most consumer-oriented ecommerce: Usually, the goal is to generate leads rather than online transactions.

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Search Marketing Expo East 2010 Conference: Day Two Coverage

2010/10/05

Below is the live blog coverage of the SMX East 2010 coverage that I found throughout the day: Actionable Metrics and Diagnostics, outspokenmedia.com Keynote Conversation with Yelp Chief Operating Officer Geoff Donaker, outspokenmedia.com Live Blog: SMX Keynote Conversation With Yelp COO, Geoff Donaker, Search Engine Land Live From SMX East: Facebook SEO – Free Ways To Be Found On *** Read the full post by clicking on the headline above ***

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SMX East: Google Instant & Paid Search: A Game Changer?

2010/10/05

Below is live coverage of the Google Instant & Paid Search: A Game Changer?

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