Chrome is certainly an industry leader in innovation, even if it hasn’t quite swept the market yet. The Google-powered browser has still managed to show such high degrees of security that hacking competitions turn it down at such high levels of speed that Microsoft has to cheat to make their latest browser look more powerful. Chrome may be making its biggest push in the area of web apps, however, where the Chrome Web Store is helping connect users with thousands of different browser-based applications

Google has long been a fan of minimalistic designs that get right to the point. The Google search engine was nearly revolutionary for this tendency, competing with a world of engines that functioned like spam pages, filled to brimming with links and ads.

Chances are good that you are someone you know has seen some ranking changes today as Google rolled out a new algorithmic update. With the recent announcements aimed at “low quality sites” (many interpret this to mean content farms), even less than two weeks ago, Google stated they were exploring different new methods to detect spam

Social ad network OneRiot is introducing the ability to target mobile audiences by interests, demographics and influence on its ad network of Twitter clients. The company produces an influence score for individuals and organizes them into buckets based on several targeting variables

You built out your new ad copy, tested out a bidding strategy, measured web and store sales to measure the online to offline effect; however, in the end you got the worst outcome possible – inconclusive results.

Bing has announced they have tightly integrated the Facebook Likes data they began using back in October into the Bing search results.

Politico is reporting, as have other outlets, that Google and the Justice Department (DOJ) are now negotiating intensely in the waning days of its investigation into the anti-trust implications of Google’s potential acquisition of travel software company ITA. According to the Politico… Please visit Search Engine Land for the full article.

Last night, Google released the Farmer Update, which was Google’s response to improving the quality of the search results, particularly removing sites “which are low-value add for users, copy content from other websites or sites that are just not very useful.” Many suspect that… Please visit Search Engine Land for the full article

The last session of the day on the last day of SES London was on Social Media in the Marketing Mix with Kristjan Hauksson of Optimize Your Web in Iceland and Mel Carson of Microsoft in London. Kristjan started things off: What happens when a volcano goes wrong

Over the last year or so, Google has been steadily adding features to the AdWords interface that on the surface seem wonderful, unless managing and learning AdWords isn’t your full time job.