Archive for April, 2011

Where Is The U.S. Watching Online Video & How Often? [Infographic]

2011/04/15

Yesterday we reported that AOL leapt 5 spots to be the number 2 online video destination in March, according to ComScore Video Metrix. Where people go to watch online video metrics is currently a more interesting statistic than search share because, whilst the top position rarely changes (it’s always YouTube), the other players shift positions quite a lot

Posted in SEO No Comments »

Report: Tech/Electronics Q1 Search Ad Spending Surpasses Q4

2011/04/15

Search ad spending among tech and electronics companies is way up so far in 2011, so much so that Q1 spending surpassed Q4 levels for the first time. That’s the word from Covario’s Global Search Advertising Spend Analysis, which tracks about $400 million in annual spending around the…

Tags:
Posted in SEO No Comments »

Google Funds Predictive “Regret” Research

2011/04/15

Google is certainly no stranger to the research scene, having funded numerous projects directly and having given grants to dozens more. But Google, sainted though their brand image may often be, isn’t making these moves foolishly: they have a motive to help the research projects they select. One of their recently-funded efforts is aimed at making Google advertising, and possibly even the search algorithm itself, much better at making predictions.

Tags: ,
Posted in SEO No Comments »

S. Korean Companies Claim Google’s Android Blocking Competing Search Apps

2011/04/15

The owners of South Korea’s largest search engines have filed complaints against Google with the country’s Fair Trade Commission, alleging that local phone carriers and manufacturers were banned from embedding their search applications on mobile devices running on Google’s Android operating system.

Posted in SEO No Comments »

Google’s Q1 Earnings Break Records While Profits Dwindle

2011/04/15

The quarterly revenue reports – and the shareholder dividends that accompany them – are crucial for any company. For companies as big as Google, however, that quarterly report can give a strong image the company’s current strength in the market and foreshadow the actions of the company in upcoming months and years. Google first quarter (Q1) report in 2011 is very telling: Its earnings have broken all previous records, while its profits have declined.

Tags: ,
Posted in SEO No Comments »

Google’s Charlie Chaplin Silent Film Video Logo

2011/04/15

Charlie Chaplin’s 122nd birthday is tomorrow, April 16th, and to remember one of the most famous actors during the silent film era, Google has a special logo for him. The logo is actually a very creative video, that incorporates the Google logo with a remake of his silent films.

Tags:
Posted in SEO No Comments »

Google: Revenue, Clicks, CPC, AdSense All Up; GOOG Stock Down

2011/04/15

Last night Google announced their QA earnings and this was the first time they do so with Larry Page as CEO. The results were not that bad at all, any company would be thrilled to reporting these types of earnings..

Posted in SEO No Comments »

Multi-Channel Funnels & Assists Coming To Google Analytics

2011/04/15

Following the recent launch of Google Analytics v5, Google is launching (in limited pilot) an important set of reports that will help marketers understand which marketing channels customers interact with prior to a website conversion.

Tags: , ,
Posted in SEO No Comments »

A Guide To Understanding Google Analytics Reports & Personality Types

2011/04/15

What is the first report you look at when you get access to a new Google Analytics account? Do you start by looking at the Dashboard, Ecommerce report, Content report, Traffic Sources or any of the technical reports

Tags: ,
Posted in SEO No Comments »