Archive for July, 2011

SearchCap: The Day In Search, July 28, 2011

2011/07/28

Below is what happened in search today, as reported on Search Engine Land and from other places across the web. From Search Engine Land: Search For Hotels With Google Hotel Finder Forget using Google Maps when you want to find a hotel to stay at for a business trip or family vacation! You can now..

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Search For Hotels With Google Hotel Finder

2011/07/28

Forget using Google Maps when you want to find a hotel to stay at for a business trip or family vacation! You can now use Google’s Hotel Finder.

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US Senate Schedules Hearing On ‘The Power Of Google’

2011/07/28

A US Senate subcommittee will conduct a hearing in September on Google’s search/business practices. The hearing, titled “The Power of Google: Serving Consumers or Threatening Competition?,” will take place on September 21, 2011, at 2:00 pm ET. It appears that a webcast will be..

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New Google Search Interface Spotted for Tablets

2011/07/28

It appears Google is testing new search results optimized for tablets. The experimental design removes the left-side navigation in favor of horizontal navigation with dropdown menus, and removes the trademark “Gooooooooooogle” from the…

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SPONSORED MESSAGE: Selecting the Right Conversion Tracking Methodology

2011/07/28

Free Whitepaper – Comparing 3 Conversion Tracking Processes: Selecting the Right Conversion Tracking Methodology Learn how various publishers and solutions providers track conversions and use cookies – so you can improve your own marketing performance. Sponsored by SearchForce Download now! Please visit Search Engine Land for the full article.

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Business Guide to Facebook Launches

2011/07/28

Facebook has launched Facebook for Business, a new resource hub dedicated to helping businesses get started and optimize their brand on Facebook.

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How To Win Enemies & Influence People By Turning Controversy Into Links

2011/07/28

There are a few easy ways for journalists to get their readers’ attention: breaking news, in-depth profiles, tugging emotional heartstrings, or by stirring up some controversy.

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Google AdWords Express Gouging Prices For Small Businesses?

2011/07/28

Google rebranded Boost to AdWords Express this week and along with that came huge price increases on the CPC (cost per click) side for some AdWords Express advertisers…

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What Wins In Google Universal Search? Blogs, Images & Google!

2011/07/28

Searchmetrics has conducted a data analysis on what type of content appears most often in Google Universal Search results, as well as which sites are most visible in them. Blog and image content wins, as does content hosted on Google’s own properties. Universal Search Loves Blogs, Images The…

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Google+ At One Month: A Look At Highlights & Controversies

2011/07/28

It’s hard to believe that it was just one month ago today that Google+ launched. So much has happened to the fledgling service in this short time.

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