Archive for January, 2012

Google AdWords Now With 100 Automated Rules & Undo Option

2012/01/20

The Google AdWords blog announced you can now set up to a 100 automated rules, up from 10.

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Pinterest Sending Webmasters Lots Of Traffic

2012/01/20

I’ve been hearing chatter throughout the industry on a new social sharing site, specifically for photos named Pinterest. A Cre8asite Forum thread has webmasters and SEOs claiming it send a nice number of traffic…

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GoogleBot Completely Stop Crawling Yesterday For SOPA?

2012/01/20

Did you notice that your visits from GoogleBot, Google’s web crawler, slowed to virtually almost nothing yesterday? The reason for that was because of the SOPA protests and Google slowed GoogleBot activity in order not to hurt those sites in their search results.

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Google announces above-the-fold algorithm change

2012/01/20

How many of us have known for how many years that Google cares about user experience (no matter what others might argue the contrary)? Earlier this year, in one of my conference presentations, I put it this way: “SEO is about understanding user experience as seen through search algorithms”. Well today, Google took yet one Follow SEJ on Twitter @sejournal

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Pages With Too Many Ads “Above The Fold” Now Penalized By Google’s “Page Layout” Algorithm

2012/01/19

Do you shove lots of ads at the top of your web pages? Think again. Tired of doing a Google search and landing on these types of pages

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SearchCap: The Day In Search, January 19, 2012

2012/01/19

Below is what happened in search today, as reported on Search Engine Land and from other places across the web. From Search Engine Land: Google: Paid Clicks Up 34% While Cost Per Click Down 8% YoY Google just posted their Q4 2011 earnings resulting in a massive quarter but not meeting expectations…

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Google: Paid Clicks Up 34% While Cost Per Click Down 8% YoY

2012/01/19

Google just posted their Q4 2011 earnings resulting in a massive quarter but not meeting expectations of investors.

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Google Reports Q4 2011 Earnings, $10.58 Billion in Revenue; 90M Google+ Users

2012/01/19

Google revenues topped $10 billion for the first time, but it wasn’t good enough for investors, who were let down by the numbers that came in $300 million below analyst estimates (after subtracting ad commissions). Profit grew to $2.71 billion

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Webcasts next week: Social Media Analytics (Wed) + Pay Per Call Advertising (Thurs)

2012/01/19

Search Marketing Now will host two webcasts next week. On Wednesday, January 25, Jill Whalen of High Rankings and Horst Joepen of Searchmetrics present will present “Measuring Social Media Marketing Success Using Analytics Tools.” They’ll look at emerging social media analytics… Please visit Search Engine Land for the full article.

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