Archive for January, 2012

Daily Search Forum Recap: January 3, 2012

2012/01/04

Here is a recap of what happened in the search forums today…

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SearchCap: The Day In Search, January 3, 2012

2012/01/03

Below is what happened in search today, as reported on Search Engine Land and from other places across the web. From Search Engine Land: Google: Chrome Page Will Have PageRank Reduced Due To Sponsored Posts After reviewing Google’s own sponsored post campaign, while Google says it feels there… Please visit Search Engine Land for the full article.

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Google’s Chrome Page No Longer Ranks For “Browser” After Sponsored Post Penalty

2012/01/03

Searches for “browser” no longer bring up the Google Chrome home page after Google applied a penalty against the page because of Google’s own sponsored post campaign. Google said even though it felt there were no “remaining violations” of its guidelines, the search engine’s… Please visit Search Engine Land for the full article

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SEO Pricing: 600+ Agencies Share Costs of Services & Pricing Models

2012/01/03

Posted by randfish Near the end of December 2011, we ran a survey on this blog asking consultants and agencies of all sizes and geographies to contribute their pricing models and cost structures. I'm pleased to share the results of that survey in the hopes that it will give everyone in the search industry a better idea of the range of fees and the services provided.

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SEO Pricing: 600+ Agencies Share Costs of Services & Pricing Models

2012/01/03

Posted by randfish Near the end of December 2011, we ran a survey on this blog asking consultants and agencies of all sizes and geographies to contribute their pricing models and cost structures. I'm pleased to share the results of that survey in the hopes that it will give everyone in the search industry a better idea of the range of fees and the services provided. Obviously, this data is imperfect – SEOmoz is not a professional data surveying firm and our only tool was a basic list of questions on SurveyMonkey .

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Google AdSense Publishers Excited For 2012

2012/01/03

A WebmasterWorld thread has several Google AdSense publishers already excited to kick off the new year in anticipation for strong earnings in 2012.

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SPONSOR MESSAGE: Social Marketing for Search Marketers

2012/01/03

Facebook, Twitter, LinkedIn and YouTube best practices This white paper discusses: Three strategies for maximizing Twitter’s impact on SEO Tips for Facebook ads, events, groups and places Common principles between social and search marketing Download now

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Search Engines Are Winning the War on Content Farms [STUDY]

2012/01/03

This time last year, search industry eyes focussed on the general quality of search results eventually causing a storm of protest from all parts of the web regarding over optimized websites that offered little of value to the user – and too many a…

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Why Great Content Doesn’t Guarantee You Links

2012/01/03

As a modern, ‘White Hat SEO’ the whole world tells you that content is king. Creating something that is engaging, relevant and link worthy takes time, skill and therefore money. Whether that’s in opportunity cost for your time or actually hiring someone to go off and do the work for you it doesn’t really matter Follow SEJ on Twitter @sejournal

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Google: Yes, Sponsored Post Campaign Was Ours But Not What We Signed-Up For

2012/01/03

It’s been about a day since we covered Google’s sponsored post campaign to promote its Chrome browser, a campaign that produced posts that violate Google’s guidelines against “thin” content and potentially those against buying links.

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