Archive for February, 2012

“Scroogle.org Is Gone Forever” Says Site Owner

2012/02/21

A week ago, we reported that Scroogle was being blocked by Google and searches on the privacy search engine were no longer working. Since then, the site continued not to work and now it is completely offline. The owner, Daniel Brandt, said he took it down “forever.” He blames both..

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The Top 10 Ways To Achieve Breakthrough In International Search In 2012

2012/02/21

As the first of the International Search Summits of 2012 looms large (at SMX West next week) I felt it was time to review what seem to be the most significant 10 issues for search marketers at this time. What’s interesting to note is that just one year ago, this list was very different

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Microsoft Snipes (Only) at Google Over Browser Settings Circumvention Controversy

2012/02/21

Microsoft accused Google of circumventing Internet Explorer user settings in a blog post Monday but forgot to mention this information was released two days ago and also named Facebook as a culprit.

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Google AdSense Earning Predictions Based On Simulated Experiments

2012/02/21

A senior member at WebmasterWorld forums says that he received a message from Google within the Adsense message center informing him that if he makes a change to his site, it will result in more money…

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How to (Properly) Use Tumblr to Market Your Brand

2012/02/21

According to comScore’s State of the U.S. Social Network Market, Tumblr is one of the most consistently growing social networks out there

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The Power of Positive PPC Ads and Attitude

2012/02/21

When it comes to gut feel, creating vivid mental images and positive associations with your ad copy starts to carry the day. It’s the subtleties of mental images and emotional associations that determine winning and losing PPC ads.

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The Key to Social Media Success is Understanding Your Audience

2012/02/21

What are customers saying about your brand? I recently attended a great presentation by Taylor Pratt ( @taylorpratt ) of Raven Tools at OMS in San Diego

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Google Purchases Patents From Former Competitor

2012/02/21

When Cuil launched in July of 2008, they claimed to be the world’s largest search engine and to have figured out a more advanced method of generating web results than Google’s PageRank. The search startup, which was founded by industry veterans from Google and IBM, claimed that they could crawl the web at 10% of Follow SEJ on Twitter @sejournal

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4 Foundational Secrets to Effective PPC Advertising

2012/02/21

As you plan your next AdWords campaign, be willing to spend for results, but start by spending your creative energy first. How can you get the right message to the right people at the right time in a way that sets you apart from your competition?

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New Killer Facebook Broad Targeting Options

2012/02/21

Whether your Facebook ads are targeting people who have recently moved, pregnant women, educators, ethnicities, or people looking to buy a car, these quick, easy, and practically painless options are great for local business and big business alike.

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