Archive for February, 2012

Under Threat Of Being Blocked Google, Facebook Comply With India’s New Internet Censorship Rules

2012/02/06

After China and the US, India is the third largest internet market in the world. But India has philosophically aligned itself more with China in pursuing a policy of censorship toward publication of content deemed “offensive” or “objectionable” by individuals, groups or the government

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SearchCap: The Day In Search, February 6, 2012

2012/02/06

Below is what happened in search today, as reported on Search Engine Land and from other places across the web. From Search Engine Land: Managing PPC Through The Fog Of Long Tail Keywords PPC managers over the years have always struggled with the right number of keywords to have in their accounts….

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Google To Complete AdSense Report Migration By End Of Month

2012/02/06

In November 2009 Google introduced the new AdSense interface and we are now well over two-years into it where I believe all publishers have been migrated but we still have migration issues from the old interface to the new.

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Building a Technical SEO Process

2012/02/06

Posted by Stephanie Chang One of the biggest challenges many of my clients face is building the right

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Twitter is Impossible to Resist: Study Indicates Social Media Urges Stronger than Sex

2012/02/06

A new study just released by the Chicago University’s Booth Business School suggests that people find it more difficult to resist the urge to use Twitter or Facebook than to resist sex, sleep, cigarettes or alcohol. The study, which examined 205 German men and women between the ages of 18 and 85, concluded that social Follow SEJ on Twitter @sejournal

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Global Keyword Bid Optimization With OptiMine

2012/02/06

OptiMine is Bid Optimization Software that claims it “improves paid search results by 25 percent or more and backs up the results with the industry’s only performance-based price guarantee.” OptiMine is focused on maximizing the performance of paid search campaigns to achieve financial goals. Their strategy is to analyze the individual click, cost, conversion and Follow SEJ on Twitter @sejournal

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Want To Speak @ SMX Toronto? Here’s How

2012/02/06

The agenda is live, and we’re now accepting submissions to speak at SMX Toronto 2012, on April 25-26.

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Matt Cutts Explains How SafeSearch Works

2012/02/06

Google’s Matt Cutts answers a question about how SafeSearch works. The link Matt mentions is below the video. If you’re a website owner and you think that your content is mistakenly being filtered by SafeSearch, you can let us know here: http://support.google.com/webmasters/bin/request.py?contact_type=safe_search.

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Don’t Miss Networking with Your Marketing Peers at SMX West – Feb. 28-Mar. 1 in San Jose

2012/02/06

We’ve already highlighted the exceptional content and highly qualified presenters at SMX West. But there’s another aspect of the conference that is just as important and valuable – networking. And with well over 1000 companies sending delegates (so far), there are lots of people to..

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Managing PPC Through The Fog Of Long Tail Keywords

2012/02/06

PPC managers over the years have always struggled with the right number of keywords to have in their accounts. Should you build out a big inventory of long tail keywords, or keep your campaigns neat and tidy, with fewer terms that account for most of the volume

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