Archive for May, 2012

Drive Failures Affecting Some Customers’ Rankings and Reports

2012/05/02

Posted by Thomas McElroy Late Sunday night through Monday, the harddrives responsible for most of our rankings system failed. These failures have resulted in slower rankings collection, but has not resulted in lost data.

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Gmail Adds Automatic Language Translation Feature

2012/05/02

In May of 2009, Gmail launched an experimental version of Automatic Message Translation in Gmail Labs and now Gmail has announced that the feature is graduating. The new feature, which is expected to roll out to all Gmail users over the next several days, makes communicating with those who speak a different language much easier.

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Advanced Landing Page Techniques: Searcher Personas

2012/05/02

There are a million rules for search landing page design. You have to optimize the content and decide whether more stuff is better or worse for conversion.

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Bing Goes Search-Retro With Cleaner Look For Results

2012/05/02

Microsoft has started to roll out a new, simpler look for the Bing SERP. It looks very much like the “old Google.” It’s more spartan than the previous Bing UI — or “clean” if you prefer

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Weekly Webinars and Upcoming Events 5/2/2012

2012/05/02

“Doers get what they want, and everyone else gets what they get!” Find a way to learn what you must to take your marketing to the next level.

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Top 5 Dead Giveaways of SEO Con Artists & How to Protect Yourself

2012/05/02

Assumptions, strategies, and tactics change so rapidly in our industry that it’s hard for most small businesses to keep up, let alone try to research all the latest news and advice that floods the blogosphere, so learn how to spot SEO con artists.

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How to Cheat at Guest Posting and Get Way With It

2012/05/02

Earlier in the week I was struggling for inspiration as to what I could write for Search Engine Journal so posted an update to my Facebook account asking for requests. As I have so few friends (and even fewer who care about SEO) not much came back but the one that stood out asked for Follow SEJ on Twitter @sejournal

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How to Cheat at Guest Posting and Get Way With It

2012/05/02

Earlier in the week I was struggling for inspiration as to what I could write for Search Engine Journal so posted an update to my Facebook account asking for requests. As I have so few friends (and even fewer who care about SEO) not much came back but the one that stood out asked for Follow SEJ on Twitter @sejournal

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What Google Analytics New Social Reports Offer & What They Can’t

2012/05/02

The new social reporting in Google Analytics provides marketers and site owners a lot of additional information, but these reports – which provide lots of bits and pieces of information, some of it useful, much of it not – fail to tell a full story.

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Integrated SEO, Social Media & Content Marketing at Fusion Marketing Experience 2012

2012/05/02

The new book on internet marketing we’ve recently published, “ Optimize “, has been very well received and I’ve been doing a number of interviews and speaking engagements (as you do) around it. One of the most common questions I hear concerns the challenges of implementing an integrated “optimized and socialized content marketing” approach within an organization. This is a reasonable question, because while it makes sense that content, SEO and social media (as well as email, online PR and advertising) should work together, the challenge for many corporate marketers and communications professionals is how.

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