Archive for June, 2012

CEMPER’s New Power*Trust & Daily Refreshed Trust & Power Metrics: What You Need to Know

2012/06/01

“Link Research Tools”, probably the most advanced SEO and link building tool, built by CEMPER.COM scored again! With the new metrics CEMPER Trust™ and CEMPER Power ™ they obsolete a lot of other link metrics you may know and still use. The new “Power*Trust keyword cloud” is again a whole new way to visualize backlinks and the

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10 Ways to Get Your Content Marketing Strategy in Motion

2012/06/01

Content has always been king, but more recently content marketing has started to get more of the attention it deserves in organizations with budget allocated to creating content. These 10 strategies will help you to start creating great content.

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Bing’s New Social Search Now Available To All In US

2012/06/01

Bing announced that the new social search sidebar which was available for testing a few weeks ago, is now available as the default search service for all US based searchers. The next time you go to Bing.com, your search will be layered in social elements on the right hand side.

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Webmasters Feel Hurt By Google Shopping Move To Paid Placement

2012/06/01

Google announced big news, they are doing away with Google Product Search and replacing it with Google Shopping…

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Learn About Paid Search Retargeting by Joanna Lord [Video}

2012/06/01

This video is from the SEOmoz Meetup at the Search Church. Joanna is known as a paid search expert and she gives very specific advice in this video

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B2B Marketers: Are You Buying Links or Building Links?

2012/06/01

Is your engagement with an SEO firm the same as participating in a link scheme designed to increase search rankings? Or are your link building efforts working in tandem with your overall marketing strategy and building purposeful relationships

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Online Marketing News: Facebook vs. Google Ads, 5 Conversion Tips, Google+ Local Launch, Google Penguin Refresh

2012/06/01

Facebook Ads: Do they even work? A recent infographic from WordStream  asks the not so age old question: Facebook vs. Google, which is more valuable

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Manage Your Google+ Local Page

2012/06/01

Google’s + Local business rep (I guess formerly Google Places rep) Vanessa started a thread at Google Business Help answering common questions from business owners concerned about managing and maintaining their business listings in Google Maps with the new Google+ Local changes…

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How to Decipher Your Competitors Digital Marketing Strategy

2012/06/01

Any industry landscape can become competitive with the addition of a new advertiser or two. In order to take your competition down, you’ll need as much information as possible on their digital strategy and the tactics they are implementing

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Link Prospector’s Guide to the InAnchor Search Operator

2012/06/01

At the prompting of a colleague I recently began experimenting with the “inanchor” advanced search operator for link prospecting. While it isn’t as exhilerating and productive as the tilde, there are several notable uses that you may find helpful.

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