Archive for July, 2012

Blekko Boasts Faster Index While Still Catering To SEOs

2012/07/06

Blekko announced an update to their index where they are aiming at not necessarily massively increasing the size of their index but rather increasing the speed in how they update the index they already have. They want a fresher and almost real-time index…

Tags:
Posted in SEO No Comments »

SearchCap: The Day In Search, July 5, 2012

2012/07/05

Below is what happened in search today, as reported on Search Engine Land and from other places across the web. From Search Engine Land: Microsoft Adds Ad Rotation Option To adCenter Microsoft announced they are adding a new ad serving feature to adCenter

Tags:
Posted in SEO No Comments »

Daily Search Forum Recap: July 5, 2012

2012/07/05

Here is a recap of what happened in the search forums today, through the eyes of the Search Engine Roundtable and other search forums on the web. Search Engine Roundtable Stories: Do Super Heros Use Bing…

Tags:
Posted in SEO No Comments »

Microsoft Adds Ad Rotation Option To adCenter

2012/07/05

Microsoft announced they are adding a new ad serving feature to adCenter. The new feature is ad rotation and will allow advertisers to either (1) rotate the ads by to optimize for clicks or (2) rotate ads more evenly despite clicks or conversions

Tags:
Posted in SEO No Comments »

Matt Cutts: Don’t Write The Epitaph For Links Yet [SMX Advanced 2012 Video]

2012/07/05

Will social signals replace links as a primary SEO signal affecting Google’s rankings? Have social signals already replaced links in that way?

Tags: , , ,
Posted in SEO No Comments »

Are You A Strategic SEO Thinker?

2012/07/05

Today, I want you to think about how a set of search engine optimization recommendations may be perfect for one website while lacking or wrong for another. I want you to think about strategic decision making. We know there is more to Internet marketing than search engine optimization and..

Tags: , , , ,
Posted in SEO No Comments »

SEOs Love The New Google Shopping Placement

2012/07/05

Google Shopping has switched to a paid model and with that, Google has been testing user interfaces for where to place these Google Shopping results. The test that everyone is seeing now is placing the listings at the top right…

Posted in SEO No Comments »

GoogleEDU Employs Data-Centric Approach to Leadership Training

2012/07/05

Larry Page, who reclaimed the CEO position at Google in April of 2011, is attempting to strategically position the search engine by instilling a sense of urgency and focus within the technology giant’s workforce. However, the combination of only hiring the brightest minds and a flat power hierarchy can oftentimes make it difficult for Google’s

Tags:
Posted in SEO No Comments »

Making the Best of PPC Basics

2012/07/05

I wouldn’t be wrong in assuming that virtually all PPC marketers have been through a stage with one account or another where, no matter what you try, the account just would not perform. You typically notice that the conversion numbers have dropped significantly over the past couple of months, and you perform some standard steps to correct what has

Tags:
Posted in SEO No Comments »

“Search” Beyond The “Engine”: Alternative Search Sites

2012/07/05

By now, you’ve all heard about this new whatchamacallit – the Googles. We all use the Googles quite a bit in our daily routines, and some of us even do a bit of marketing on them, too

Tags: , , , , ,
Posted in SEO No Comments »