Worried about getting links from (or linking out to) websites that might look suspicious? We aim to find out if it’s possible to identify bad link neighborhoods without the tools and processing power Google engineers have at their fingertips.

Taobao is not technically a search engine, but is a critical link in an overall Chinese search strategy.

AOL has been working on creating a legitimate self-service platform that can be managed through a white label version of AdWords. This can provide you an extra level of management. Here’s how it can help and why you should manage AOL separately.

A year ago, Google rebranded Google Boost to AdWords Express.

Using rel=”alternate” hreflang=”x” is supposed to tell Google which pages should appear to which searchers using x languages, and with regional variations in language. But what happens when a localized site retains the snippet of the original site?

Posted by aleyda In this Whiteboard Friday, I share four fundamental questions that will help you assess the best alternatives to start taking mobile search into consideration for your site.

Google announced they have made some design changes as part of their “Google-wide initiative to deliver a simpler…

Here is a recap of what happened in the search forums today, through the eyes of the Search Engine Roundtable and other search forums on the web. Search Engine Roundtable Stories: Confirmed: Google Panda 3.9…

Below is what happened in search today, as reported on Search Engine Land and from other places across the web. From Search Engine Land: Bing Webmaster Tools Reports Adds Percentage Changes Bing has added percent changes, deltas, to some of the various reports within Bing Webmaster Tools. The…