Google has announced the 6th annual Doodle 4 Google competition where children can earn win a $30,000 college scholarship, and a $50,000 technology grant for their school – amongst other prizes. This years theme is “My Best Day Ever…” where the Doodle should represent ideas…

Facebook recently opened itself to the public while the Alibaba Group (featured in New York Times) may have plans to put itself back in private holding.  The Chinese company has long been shouting at Yahoo (its American partner) regarding buying back the former’s shares (Yahoo owns 40% stock in Alibaba).  Those discussions grew sour on The post Alibaba Wants Subsidiary Private but All Businesses Open to Consumer Interests appeared first on Search Engine Journal .

Business is cutthroat, and so too should be your marketing plan. Become adaptive, making content changes on the fly.

Setting yourself up for success and having realistic expectations will start you on the path to a successful social media campaign. For maximum effect, make sure you have the right personnel, choose the right networks, and get your website ready.

Matt Ridings & Michael Brito Advocating For Employee Advocacy Employee engagement is key in improving productivity in any industry.  A happy employee is much more likely to be more productive than their counterparts. A recent study from the National Business Research Institute (NBRI) shares just how important it is to keep employees engaged.  Findings include: Engaged employees product twice as much work product in the time as unengaged employees The average adult spends a quarter to a third of their waking life at work 40% – 80% of customer satisfaction is affected by employee attitudes Additionally NBRI identified the following six traits of engaged employees: Believe in their organization Have the desire to work to make things better Understand the business context and the bigger picture Are respectful and helpful to colleagues Are willing to go the extra mile Stay up to date with developments within their industry Many organizations are missing a key opportunity to turn engaged employees into advocates for their brand.  I recently attended a session at NMX Las Vegas featuring Michael Brito ( @britopian ) and Matt Ridings ( @techguerilla ) where they discussed the necessity for advocacy from both inside and outside the organization.  Don’t think your employees can be advocates for your company?  Think again! Why Is Advocacy Important? Advocacy for any brand is a sign of trust.  People purchase from companies that they like and trust.  Why is this important?  Often an organization’s employees are overlooked when it comes to advocacy development

A Google Web Search Help forum thread has searchers using an older version of Firefox complaining that Google Image Search is not functioning properly in that browser version. The issue is in Firefox 3.6…

Providing a great user-experience is the key to obtaining first page search rankings and converting visitors into customers. A professional design, engaging content, user-friendly navigation, and fast page load speeds are essential for SEO success

Over 12 months ago, Google launched a mobile feature named skip redirect. It basically does that it means…

Although there’s long been a debate over the accuracy of health information online, many U.S. internet users aren’t hesitant to use the web when they want answers to health-related questions

A month or so ago, Google officially brought arrows to all AdSense ads after doing so on mobile ads.