Search Engine Land’s – SMX West conference kicks off March 11 at the San Jose Convention Center in the heart of Silicon Valley. With over 50 educational sessions and keynotes, multiple networking activities and presentations from leading solutions providers, you’ll get the tactics and… Please visit Search Engine Land for the full article

Chinese Internet company Alibaba has created a new search engine (Aliyun) to challenge Chinese market leader Baidu and more symbolically, Google. The new entity resides within Alibaba Group’s AliCloud subsidiary. It offers all the standard features of search: Internet, news, images and maps…

A WebmasterWorld thread has an interesting case I’ve never seen before. A webmaster, who is a “senior member” at WebmasterWorld…

Google is celebrating the 540th birthday of Nicolaus Copernicus, a mathematician and astronomer who was the man who came up with Heliocentrism. As you can see, the Google logo is of Heliocentrism, where the planets revolve around the sun and the sun is stationary at the center of the Solar System…

Bing announced they have made some changes to the Friends Photos search site that lets you browse and search photos of your Facebook friends. Friends Photos launched in August 2012 and several months later gets its first major refresh. The changes include a new title-like layout you are familiar…

Whenever an SEO firm brings up ethics or transparency, they can expect to hear a backlash of comments. “They’ve been brainwashed by Google.” “They’re just another sheep in the herd.” “They’re afraid of thinking outside the box.” And so on.

Tying conversions to any effort that may bear fruit down the road, and selling such a service to an ROI-focused business owner, is tough. Here are three ways to measure ROI in terms of why they matter and how to use them, plus some helpful tools.

Mobile Facebook users can now discover business information and reviews they may previously have asked a search engine.

After a long and stressful week at the office it’s time to kick back, relax, and make the most of your weekend.  The easy option might be to stay in, order take-out, or watch Golden Girls reruns.  However, you might also be ready to blow off some steam.

For many brands, non-branded paid search keywords don’t “work” from an ROI perspective. It’s perfectly understandable why this is such a greatly debated topic