In April 2013, the IAB released a report that revealed double-digit growth for both search and display. Additionally, within digital, video was named the fastest-growing sector, reaching $2.3 billion. I spoke with three industry experts in display, search and video to gain deeper insights into how..

Creating great content is integral to attracting more and better traffic. Awesome content isn’t ordinary and doesn’t fade into the background. It stands out from the crowd, and is worthy of discussing, writing about, talking about, and publishing.

As you know may or may not know, Google’s advertising platform contains the GDN (global display network).

Content marketing has exploded over the past year and will continue to grow in importance throughout 2013. Still, many marketers make the mistake of rushing to publish or producing content without a purpose in an effort to capitalize on the trend.

While search engine optimization (SEO) is not an abstract concept, it isn’t exactly easy to depict visually either.

Working as an in-house SEO can be a rewarding experience, but it can also be a very frustrating one. Here are four particularly frustrating scenarios that frequently leave in-house SEOs with a copy of their palm in red on their own forehead

There may have been some misuse of press releases along the way as a “fast” way to pick up some “easy” links. But the press release can still be a valuable online marketing tool. If you use them right they can still help get links, in a real way

There may have been some misuse of press releases along the way as a “fast” way to pick up some “easy” links. But the press release can still be a valuable online marketing tool. If you use them right they can still help get links, in a real way.