Archive for June, 2013

Bing Experiments With Social Search By Adding New Bing Boards To Search Results

2013/06/21

Bing announced today that they are adding a new social element to their search results with the introduction of Bing Boards.

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Search In Pics: Google Internet Balloon At GooglePlex, Noogler Pinwheels & Penguin Candies

2013/06/21

In this week’s Search In Pictures, here are the latest images culled from the Web, showing what people eat at the search engine companies, how they play, who they meet, where they speak, what toys they have, and more.

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Dashboard Series: Creating Combination Charts In Excel

2013/06/21

I’m starting a series on dashboards because I think creating sexy dashboards is a critical skill every marketer needs to know. It’s going to be a long series — but by the time we’re finished, you’ll be able to create dashboards that excel in both form and function.

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PLAs: Cannibals? Allies? Or Both?

2013/06/21

The spectacular growth of Product Listing Ads (PLAs) over the past 2-1/2 years has been a boon for Google and advertisers as well as for consumers. This growth was spurred by the visual appeal of the ads themselves, by Google’s increasing sophistication in serving the right PLAs for the right…

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Pure Spam: What Are Google Penalties & What to Do to Recover

2013/06/21

Manual spam penalties of any type are difficult to recover from – especially if they are severe.

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Google Links Reconsideration Request FAQs

2013/06/21

Two of my favorite Google Search Quality folks, Kaspar Szymanski and Uli Lutz…

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Google Advice On When To Submit Reconsideration Request & How To Clean Your Link Profile

2013/06/21

Google posted a new article today answering common questions about submitting reconsideration requests and managing your backlink profile.

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3 Principles Of Future-Focused, No-Surprise Link Building

2013/06/21

Link building doesn’t really fit the mold with the rest of the online marketing world.

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Google Makes Splash With Christoph Niemann Illustration To Mark Summer Solstice 2013

2013/06/21

Today’s Google Doodle by Christoph Niemann marks the summer solstice for searchers in the Northern Hemisphere with an animated illustration of five swimmers in Google-logo colored swimming caps, bobbing along on a wave that splashes back and forth. Google users in the Southern Hemisphere get… Please visit Search Engine Land for the full article.

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AdWords Flexible Bid Strategies: Two Steps Forward, One Step Back

2013/06/21

The idea of flexible bid strategies is interesting on paper and has potentially useful implications in the long term. For now it is simply a perplexing addition in the midst of Google AdWords’ massive upheaval with enhanced campaigns

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