What do webmasters do when receiving a manual action from Google telling them they have a penalty because of paid or bad links pointing to their site? Google told us back in June that we should use Google’s “links to your site” report within Webmaster Tools to analyze bad links pointing to our…
Brands have a new way to pay for external or offsite SEO, a path to influence rankings.
By understanding each YouTube video ad campaign type, how these ad units function, and understanding proper campaign segmentation, direct marketers can leverage this massive channel to drive more relevant traffic that converts.
Unique localized strategies specifically for social media are a must for brands that want to be engaging and stay relevant.
Content Marketing World eBook 2013 In just a few weeks one of the hottest conferences in the digital marketing industry will be coming to the hometown of the Rock and Roll Hall of Fame.
When I first noticed Ginny Marvin’s post on how you can check changes in your AdWords metrics my initial thought was that it was too good to be true.
Daniel Waisberg, a Google Analytics expert and now a new Googler, posted on the Google Analytics Google+ profile a tip on how to set up custom alerts for increases in 404 page requests.
Earlier today comScore released July 2013 US search market share data.
The new Google Maps has been available for users to try out for a while now and there is no doubt it is missing a lot of legacy features from the old Google Maps – but there are also a lot of changes to how to access some features…