In the latest installment of Search Engine Journal’s video series, SEJ’s Murray Newlands is talking with David Karel of Bizo about the importance of business to business retargeting and how Bizo can help. When we asked Dave why retargeting was important from a business-to-business standpoint, he told us, “retargeting is an important tactic for any […] Author information Murray Newlands Murray founded of The Mail in 2013 an angel funded start up publication covering performance marketing and mobile marketing

There is a widespread belief that Google Webmaster Tool search query can be dismissed as worthless and inaccurate. Wrong.

Rank, although an important metric, can become confusing and seemingly meaningless for the CMO who also needs to see revenue related to rank. Earned media initiatives can reach further than ever, enabling you to drive awareness, demand, and revenue

Bing Ads has released a flurry of new and improved features of late. Here’s a recap of some of the biggest improvements and new features, as well as some small but important changes you might have missed, plus some things in the works now.

Any blogger knows that scouring through Commons for the right image is a real time suck. While it’s the cheapest way to go, it can be painfully unproductive and put you at higher risk for copyright infringement. Let’s face it

Google has quietly launched a new Analytics administration screen for you to manage your analytics profiles. Now, with the new look…

One of the biggest complaints I see in the forums is from publishers complaining their Google AdSense accounts were suspended or banned but claim they have no idea why…

Posted by Dr-Pete At MozCon last month, I gave a talk titled “Beyond 10 Blue Links” that included 85 screenshots of Google SERP features that went beyond the traditional organic listing: I purposely tried to overwhelm people and to show just how much the landscape is changing, but the truth is that this was just one part of the big picture. So, I’d like to take a deeper journey today – a trip through Google’s “answer box” – to show not only how SERPs are changing, but how the answer box reveals the direction and power of Google’s Knowledge Graph

About a month ago, one Google AdWords advertiser reported a bug with upgrading to enhanced campaigns in the Google AdWords Help forum. He said that as soon as he upgraded, all of his ads stop showing up…

The Android Device Manager feature, which is similar to Apple’s Find My iPhone app, lets users of Android smartphones and tablets locate and remotely wipe the device if it is lost or stolen, a feature long called for by Android users.