Archive for August, 2013

5 Reasons Why Employees are Your Best Brand Advocates

2013/08/01

Confronted with the need to enter the social media space, companies are challenged with forecasting and allocating resources.

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Google Honors Maria Mitchell With Logo To Celebrate Her 195th Birthday

2013/08/01

Today’s Google logo celebrates the first professional female astronomer in the US, Maria Mitchell. The animated logo depicts Mitchell atop a roof, staring at the stars with a handheld telescope.

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Collaborative Content Marketing With Big Brands

2013/08/01

Getting a content marketing campaign off the ground in the enterprise can take some heavy lifting.

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How to Transform Text Ads Into Product Listing Ads Using Google Spreadsheets

2013/08/01

Google Spreadsheets is a simple spreadsheet that’s well integrated into the Merchant Center. Here’s how you can manually create a system that will get your data into Merchant Center, and from there into Google Shopping via AdWords.

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Higher Education Searches Rise on Google, Reveal Marketing Opportunity [Study]

2013/08/01

Google search trends in Q2 show an increased interest in higher education, with searches for specific universities on the rise with an emphasis on online programs.

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Google City Experts

2013/08/01

Google has quietly launched a new local program called Google City Experts. They announced it on their Google Local New York Google+ page.

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Bruce Clay Discusses Content-Centric Search by @murraynewlands

2013/08/01

Content-centric search—what is it and how does it work? That was the topic of conversation in our most recent video interview with blogger and SEO-extraordinaire Bruce Clay. In the conversation, Bruce explained that search engines are constantly trying to improve user experience and one of the most important factors that goes into a positive online Author information Murray Newlands Murray founded of The Mail in 2013 an angel funded start up publication covering performance marketing and mobile marketing.

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Owner Responses To Google Maps Reviews Buggy

2013/08/01

A Google Business Help thread has complaints from some business owners who are trying to leave responses to some negative reviews on their business profile. Google began allowing owner responses in 2010 and since then…

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