Below is what happened in search today, as reported on Search Engine Land and from other places across the web. From Search Engine Land: When It Comes To Google, Microsoft’s Ballmer Is Still Fighting Old Battles With Old Tactics I’ve watched Microsoft fight Google in search for a very… Please visit Search Engine Land for the full article.

One of the sadder parts of covering Google updates is to see the fallout it has on good, honest…

At the moment to view videos on YouTube on a mobile device, you have to be connected to some sort of internet connection. That will change in November however, with Youtube revealing plans to add a new offline mode to its applications

I’ve watched Microsoft fight Google in search for a very long time. Bing has come a long way, and I’ve been pleased to see a strong competitor emerge. But Microsoft hasn’t actually hurt Google’s share

A new Nielsen study on consumer trust in advertising shows trust in search ads has risen since 2007. Nearly half (48 percent) of consumer respondents now say they trust search ads, that’s up 14 percent since 2007

Advertising is on the way to Pinterest, in the form of promoted pins in its search results. While Pinterest said it’s just a test for now, it assured users that the promoted pins will be tasteful, transparent, and offer a good user experience

According to MIT’s Technology Review,  Mike Schroepfer, CTO of Facebook, claims that a need for better understanding the type of content users are searching for has lead to the creation of a new team at the social media giant, known as the “AI Team.”  The team of eight is working toward creating an artificial intelligence […] Author information Kelsey Jones Search & Social Consultant at MoxieDot. Kelsey Jones helps clients around the world grow their social media, content, and search marketing presence.

Millions of brands are now incorporating their traditional plans in their online marketing campaigns. The need to further reach out to their potential customers is the motivation of modern marketers to look for effective ways on how they can connect and engage with their targeted audience.

Yelp is no stranger to the court system; it has been sued many times by disgruntled small business owners upset over its business practices and authenticity of reviews.

In what could have a significant impact for advertisers, Google is reportedly considering a change to how they track users online. Google might no longer use traditional cookies to track users, instead using an anonymous identifier called “AdID”.