Archive for September, 2013

International SEO: Top-Level Domains, Subdomains & Subdirectories

2013/09/05

When getting started in international SEO, one of the most important items of an optimal strategy includes how to properly structure your domain name and URL to signify the country the website is targeting and/or language the website is in.

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15 Social Media Marketing Tips from the Land of Lakes and Bacon #SMBMSP57

2013/09/05

Minnesota hosts some of the top consumer brands in the country: Target, Best Buy, General Mills (Betty Crocker, Wheaties, Cheerios, Yoplait) 3M, Toro and many more. Social media is also a hot topic here in the land of the north with a vibrant interactive marketing community and the always awesome Social Media Breakfast , Minneapolis, St, Paul. SMBMP holds monthly get togethers each month covering a variety of topics (not just marketing) that attract anywhere from 50 to 300 bacon and coffee hungry social media enthusiasts As a provider of social media marketing services to major B2B brands, TopRank has been a long time supporter of SMBMSP

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5 Reasons Why PPC Advertisers Shouldn’t Switch from Agency to Agency by @AndrewLolk

2013/09/05

Lately I’ve come across a couple of account audits in White Shark Media where I could see that the potential Client had started and ended relationships with several agencies over the last two years. Every time this happened they apparently started from scratch, got disappointed with the slow progress, ended the relationship and contacted the […] Author information Andrew Lolk Co-Founder at White Shark Media at White Shark Media Andrew Lolk is the author of the 189-page free AdWords ebook The Proven AdWords Strategy . He’s worked in AdWords since 2009 and have co-founded White Shark Media ; A Paid Search agency specialized in delivering results for small to mid-sized businesses in the US

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‘Grand Theft Auto V’ Videos Stealing the Most Buzz Among Gamers [Study]

2013/09/05

A new report looks at some key battles in video games, smartphones, tablets, and web browsers in the run-up to the holiday season, identifying which brands’ commercials are attracting the most attention online and which desperately need an upgrade.

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KitKat, The Name Of Android 4.4 – No Kidding

2013/09/05

When I saw the picture on Sundar Pichai’s Google+ post of an Android Statue that was a KitKat, I thought it was some weird joke. I was wrong, it is the code name for the next version of Android..

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Book Reviews Markup Comes To Google’s Data Highlighter

2013/09/05

Google launched the data highlighter tool in December to make it easier for website owners to add rich snippet data to their web pages.

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Comparing Rank-Tracking Methods: Browser vs. Crawler vs. Webmaster Tools

2013/09/04

Posted by Dr-Pete Deep down, we all have the uncomfortable feeling that rank-tracking is unreliable at best, and possibly outright misleading. Then, we walk into our boss’s office, pick up the phone, or open our email, and hear the same question: “Why aren’t we #1 yet?!â€� Like it or not, rank-tracking is still a fact of life for most SEOs, and ranking will be a useful signal and diagnostic for when things go very wrong (or very right) for the foreseeable future. Unfortunately, there are many ways to run a search, and once you factor in localization, personalization, data centers, data removal (such as [not provided]), and transparency (or the lack thereof), it’s hard to know how any keyword really ranks.

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Daily Search Forum Recap: September 4, 2013

2013/09/04

Here is a recap of what happened in the search forums today…

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SearchCap: The Day In Search, September 4, 2013

2013/09/04

Below is what happened in search today, as reported on Search Engine Land and from other places across the web. From Search Engine Land: Google May Be Updating Their Algorithm But They Won’t Confirm It Today, September 4th, and last week, August 21st, there were huge spikes in chatter amongst… Please visit Search Engine Land for the full article

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Google Names Next Android Operating System KitKat

2013/09/04

The Android 4.4 operating system will be called KitKat. A deal with Nestlé, which owns the Kit Kat name, came about after a decision by Google to take a break from the norm and name its latest OS after a candy bar. No money changed hands.

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