Archive for October, 2013

Gamification in Marketing: Lessons from the Khan Academy Website

2013/10/28

As a professional who helps people make money with their website, I was intrigued by the Khan Academy’s ability to capture the interest of learners and anticipate, then respond to, their needs.

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31 Top Marketers Agree: It’s Time to Rethink Your Content Marketing – Free 214 Page eBook from Linkdex

2013/10/28

Post Sponsored by Linkdex Starting as a public relations firm with SEO skills in 2001, we’ve always had to create content for clients whether it was press releases, newsletters, case studies or graphics and diagrams for newsrooms and events. In 2008 we made a major shift to what I call “SEO Plus” and focused a lot more on content. In fact, we were named the #1 content marketing blog that year by Junta42 (now Content Marketing Institute)

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5 Google AdWords Enhanced Campaign Tips for Efficiency & Better Performance

2013/10/28

Early adopters may have had the first jump on Enhanced Campaigns, but it’s definitely not too late to take advantage. See 5 tips to help maximize performance and improve efficiency in your Google AdWords campaigns

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15 Hauntingly Fun Apps For Halloween by @albertcostill

2013/10/28

Just because you’re too old to go trick or treating doesn’t mean that you still can’t enjoy Halloween! Maybe you’re a parent, which means you have great excuse to dress-up and enjoy the festivities. Or perhaps you’re attending a Halloween party, which also gives you reason to wear a costume

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Will Disavowing a Competitor’s Links Hurt Their Search Rankings?

2013/10/28

If your Google Webmaster Tools disavow file contains URLs that link to your competitor’s website, can this cause their search rankings to drop? Do disavowed URLs lose all negative (or positive) impact for all sites they might be linking to?

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Search News from the Future

2013/10/27

Posted by Reinhart Citizens of Moz, I come to you at a most desperate hour. I’ve just returned from London, Distilled’s international headquarters, and I’ve been patiently awaiting this moment to share some potentially niche-shattering news with you all

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Halloween Webcast: Vanishing Customers? Usability Analysis Can Help

2013/10/27

Trick or Treat! On Thursday, October 31, at 1 PM EDT, Digital Marketing Depot will host a webcast featuring Elisabeth Osmeloski, Search Engine Land’s Director of Audience Development; Ginny Marvin of Marketing Land, and John Dawes of TeaLeaf Technology, Inc. The topic?

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Why Are So Many People Drinking the Clinkle Kool-Aid? by @albertcostill

2013/10/27

Clinkle/Facebook Have you heard of a startup called Clinkle?

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Google Skeleton

2013/10/26

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How to Take Your Brand Global with SEO by @MarcPurtell

2013/10/26

Converting a challenger brand into a market leader nationally is a difficult yet rewarding accomplishment. The dedication, expertise and investment necessary to make that happen must come together fluidly to avoid failure

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