Honestly, I am not a fan of tools that measure your reach or popularity but with social and authority becoming more of a factor…

Hacker News thread points out that heavensgate.com is still live after 16 years. Heaven’s Gate was a religious group/cult where

Posted by Yoast Editor’s note: This post was co-authored by Joost de Valk and his brother Thijs de Valk. At Yoast, we’ve recently written about how we’ve drastically changed our checkout page . This process and our findings gave us the idea to do a best practice of sorts on checkout pages

Here is a recap of what happened in the search forums today…

Below is what happened in search today, as reported on Search Engine Land and from other places across the Web. From Search Engine Land: 5 Trusted Accounts Every Local SEO Should Have As local marketers, most of us know how to set up a Google Places for Business account or create a Facebook Page…. Please visit Search Engine Land for the full article.

Through a Chrome browser extension users can now invoke the hotword (or hot phrase) “OK Google” to initiate hands-free searches on the PC. Voice search on Chrome was possible before but you needed to manually select the microphone. After the browser extension is installed you simply…

Google rolled out a major change to AdWords this week by introducing CPM bidding by viewable impressions.

Did you know that the majority of your calls come from your website? For marketers selling a service or an expensive product, this statement is very accurate and proves that you can’t afford to leave call conversions out of your analytics. Fortunately, many marketers have started using call tracking to recognize phone calls from their […] Author information Jackie Danielson Marketing Director at Century Interactive Jackie currently heads up the Marketing and Business Development efforts at Century Interactive.

In a significant move, Google rolled out CPM bidding by viewable impression in AdWords this week. Advertisers will only be charged for ad impressions that can actually be viewed in-screen by users, rather than on the traditional served impression basis.

Sarah Perez at TechCrunch reports Apple has updated their App Store search engine to help with misspellings, typos and other “fat-fingered” searching mistakes. Sarah said she has “sources” that have confirmed these “App Store search engine changes went into effect a… Please visit Search Engine Land for the full article.