Archive for January, 2014

Optimize PPC Campaigns For Call Tracking With New Acquisio Tool: Interview With Marc Poirier by @johnrampton

2014/01/15

As part of our SEJ interview series, Marc Poirier of Acquisio joins us to talk about a new tool launched by his company for PPC call tracking management. Acquisio has been working with various call tracking companies for a while and slowly integrating the products from those companies into the Acquisio platform.

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Twitter Expands Tailored Audiences, Redesigns Web Interface

2014/01/15

True to (its own) form, Twitter has released not one but a couple of news updates at once: it is partnering with Epsilon to offer new ways to target ads via tailored audiences, and is also rolling out a redesigned web interface.

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Google Releases Official Google Publisher Plugin For WordPress by @mattsouthern

2014/01/15

Announced this morning on their Webmaster Central blog, Google has released an official Google Publisher Plugin for WordPress. While still in the beta stage, this new plugin offers an easier way for WordPress site owners to integrate Google products within their sites

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Google’s Matt Cutts: We Don’t Have Different Algorithms For Different Web Position Slots

2014/01/15

Google’s head of search spam, Matt Cutts, posted a video answering another webmaster question.

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New Google Publisher Plugin for WordPress Lets You Verify Your Site, Manage AdSense

2014/01/15

The new official Google Publisher Plugin makes it simple to verify a WordPress site for Webmaster Tools with one click, and is also designed to make it very easy for webmasters to add AdSense code to a WordPress blog.

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10 Extremely Cool Twitter Tricks For Newbies by @albertcostill

2014/01/15

Image Source: Chinen Keiya/Flickr  If you’re one of the 600 million plus registered users on Twitter, you may be searching for some helpful hints on how to make your experience more effective. After all, we can’t spend all day going through our feed and replying to retweets.

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When Does Google Process Your Disavow Link Request?

2014/01/15

There is an excellent question at WebmasterWorld asking how does one know when Google does process your disavow link file…

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Yelp: Court Ruling on Anonymous Customer Reviews ‘Could Have a Chilling Effect on Free Speech’

2014/01/15

A U.S. court has ordered customer review website Yelp reveal the names of seven of its anonymous reviewers. The order follows a lawsuit filed by a carpet cleaning company which suspected that some of the reviews placed online about it were made up

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My Final Post as CEO: Sarah Bird Has the Conn

2014/01/15

Posted by randfish In case you missed the post on my blog last month, we have some big news to share: I’m officially handing over the reins as CEO, and am thrilled to welcome our President and COO Sarah Bird into the role. I sat down with Sarah for a conversation about our memories from working together these past seven years and our plans for the future at Moz.

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Should Marketers Have a “Mobile First” Mindset? Twitter Seems to Think So by @apoguy

2014/01/15

Twitter made headlines Monday when it announced that it was launching a new look for its desktop pages to unify the user experience across various platforms and devices. The microblogging platform tweeted a screenshot of its new design and said: We’re now rolling out a refreshed http://twitter.com  reflecting the look & feel of our iOS […] Author information Federico Einhorn CEO at FullTraffic, LLC Founder and CEO at FullTraffic

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