Archive for February, 2014

Content Marketing With Real-World Events: Pros, Cons, Examples and Best Practices

2014/02/18

Conferences, symposiums, summits, trade shows, roundtables and world expos. From intimate, invitation-only events to sprawling Las Vegas-style exhibit halls, most of us have attended at least one industry-specific event. While the business value has been debated off and on over the years, and it was predicted that webinars and other digital forms of online training would eventually replace live events, there is just no substitute for face time when you want to establish rapport with people who share your interests and business goals

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Content Marketing With Real-World Events: Pros, Cons, Examples and Best Practices

2014/02/18

Conferences, symposiums, summits, trade shows, roundtables and world expos. From intimate, invitation-only events to sprawling Las Vegas-style exhibit halls, most of us have attended at least one industry-specific event

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On President’s Day, Google Without Doodle But Bing, Yahoo & Ask.com Have

2014/02/18

This should come as no surprise, because I don’t think Google ever had a special Doodle or logo for the President’s Day holiday.

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Poll: Should Google Confirm Penalties To Public

2014/02/18

The amount of emails I get pointing to a large or small site getting penalized is somewhat insane.

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SEO Computer Games: Madoogle & Donkey Cutts

2014/02/18

This must be a new trend, SEOs making SEO games for the SEO community. Good link bait..

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Daily Search Forum Recap: February 17, 2014

2014/02/17

Here is a recap of what happened in the search forums today…

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Why Your Brand Shouldn’t Fear Assigning Authorship

2014/02/17

Posted by MarkTraphagen Over the past two years I’ve spoken at numerous conferences and written articles beyond counting (including one here at Moz ) on the subject of Google Authorship and author authority online. By far the most frequently asked questions I get on the topic are from brands fretting over whether or not to allow individuals to become brand representative authorities

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SearchCap: The Day In Search, February 17, 2014

2014/02/17

Below is what happened in search today, as reported on Search Engine Land and from other places across the web. From Search Engine Land: Starbucks & The Economist Admit To Using Google+ For SEO More Than Social Last Friday, a New York Times report on Google+ spotlighted Starbucks and The…

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Starbucks & The Economist Admit To Using Google+ For SEO More Than Social

2014/02/17

Last Friday, a New York Times report on Google+ spotlighted Starbucks and The Economist as two brands currently using Google+ to impact search efforts.

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