Attending social media conferences and events serves many functions. Keeping up with the latest trends and continually learning from industry peers and leaders, which is imperative to succeeding in social media marketing

Last week, Google quietly announced on Google+ a new feature within the driving directions of the Google Maps app. Now, it will give you the option to reroute you based on less traffic…

Don’t play games with your marketing success.

Desperately seeking recovery from a Google penalty for unnatural links? This step-by-step guide will explain all the necessary things you must do as you begin the difficult and lengthy process of regaining lost organic search traffic and rankings

Hashtags are more than just a way to categorize posts or add a narrative to your updates.

I had the opportunity to interview five marketing experts who are speaking at SMX West as part of SEJ’s partnership with Third Door Media. Be sure to attend Rand’s session on Tuesday March 11 (and visit SEJ’s booth in the exhibit hall!) Bio: Rand Fishkin is the cofounder and Wizard of Moz. He co-authored the Art of SEO from […] Author information Kelsey Jones Search & Social Consultant at MoxieDot

Over the past 10 years I’ve had more than enough opportunities to consider whether the investment in time and resources to blog has been worth it. Blogging for business is a question I think many companies ask themselves as they look at current trends towards time more spent on social networks and changing consumer consumption trends, especially with mobile. This question came to light recently via Stephen Waddington , Digital and Social Media Director at  Ketchum Europe who pinged me for an opinion on the future of global blogging for a blog post he was researching

Posted by MeganSingley While 2014 has just begun, it’s already been filled with new and exciting changes for Moz. Not only do we have a new CEO , but all of us Mozzers have packed up and moved to a much bigger office that we all actually fit into.

Posted by Rob.Toledo “Nofollowdation is the most monstrously conceived and dangerous marketing plot we have ever had to face.” – General Jack D.

With the nonstop information being published online, people have to pick and choose what they read, share, and link to. Here’s how to make sure your content is link-worthy, your site is easily searchable, and you send all the right signals to users.