Since these two SEO games came out, there has been many more following the trend of making themed games around the search community…

In an effort to help digital marketers become more data savvy, Google launched the Analytics Academy in October of last year. The first course Google offered attracted 145,000 students

Here is a recap of what happened in the search forums today…

Below is what happened in search today, as reported on Search Engine Land and from other places across the web. From Search Engine Land: BrightEdge Uses SEO Patents As “Sword,” Sues Searchmetrics Oh no they didn’t: BrightEdge has sued rival Searchmetrics using multiple SEO…

Posted by SamuelScott This post was originally in YouMoz , and was promoted to the main blog because it provides great value and interest to our community. The author’s views are entirely his or her own and may not reflect the views of Moz, Inc. In case you missed it, Google’s head of web spam, Matt Cutts, wrote this on January 20: “Okay, I’m calling it: if you’re using guest blogging as a way to gain links in 2014, you should probably stop.â€� Three days later, Jen Lopez of Moz responded with this excellent post on “guest blogging with a purposeâ€�: As with anything, you don’t want to be out there trying willy-nilly to get your posts on every blog for the sole purpose of building (probably bad) links

We’ve seen Google Knowledge Graph ads before but those ads lead to local results and were more subtle. Aaron Wall spotted a new format for Google Knowledge Graph ads for a search on [dont make me think]..

Oh no they didn’t: BrightEdge has sued rival Searchmetrics using multiple SEO patents, which were granted last year. The concern being expressed by some today is that this could be the beginning of a wave of litigation as BrightEdge seeks to capitalize on its newly granted IP or goes after…

Is there a long tail in PLAs? Does it pay off for retailers to advertise all of their products in their Google product listing ad (PLA) campaigns? Or should they stay focused on top sellers and high margin items

Technology has fundamentally and undeniably changed the way we do business in the 21st century.

Setting up an online business used to be considerably cheaper than setting up a brick and mortar business establishment. This has significantly altered in the past few years as the world of e-commerce has continued to develop rapidly. Competition is now so strong online that the e-commerce entrepreneur must  increasingly do more to entice customers beyond jsut offering […] Author information Kelsey Jones Search & Social Consultant at MoxieDot