Google announced their next steps in what they think will improve display ads across desktop and mobile platforms. In the next few months, Google will begin rolling out “several mobile display ad formats and tools across the Google Display Network…

Search engine users in China got a rude awakening when they realized last week that DuckDuckGo had been blocked or was temporarily unavailable.

On Monday, Yelp, TripAdvisor and other allied companies launched a new effort aimed at convincing European antitrust officials to force Google to stop promoting its own online services at the expense of its competitors. A new websites has been introduced by the companies, called Focus on the User, which explains their mandate and where the concern stems from that Google is making it more difficult for searchers to discover competing services.

Research findings from BloomReach, a company that provides a personalized discovery platform for online retailers, show 49 percent of consumers in the U.K.

Up to now, Google has systematically disapproved product listing ads when retailers had price or inventory variances between their product feed and the microdata on their sites. Now, to help retailers maintain consistent visibility in PLAs, Google has launched “automatic item updates”… Please visit Search Engine Land for the full article

Google’s John Mueller said in a video hangout 22 minutes and 21 seconds in that there is no magical SEO advantage when switching from HTTP to HTTPS. But didn’t Google tell us that HTTPS is a ranking signal…

Google’s John Mueller said in a video hangout 22 minutes and 21 seconds in that there is no magical SEO advantage when switching from HTTP to HTTPS. But didn’t Google tell us that HTTPS is a ranking signal…

Overhauling your site? Without a 301 redirect map, you risk losing valuable search equity. The post How To Create A 301 Redirect Map appeared first on Search Engine Land.

Overhauling your site? Without a 301 redirect map, you risk losing valuable search equity. The post How To Create A 301 Redirect Map appeared first on Search Engine Land.

You’ve researched and identified your link building targets, but what’s the best way to speak to them?