The idea that social media influences organic search success is still very much up in the air considering the debate between correlation and causation. While some camps stand firmly behind Google’s head of Web Spam Matt Cutts’s strong assertion that the world’s leading search engine will never use social signals to dictate visibility and rankings, there are others who prefer to pay attention to the reputable studies and tests that are demonstrating a direct association between volume of social shares and premier search listings. Regardless of what side of the aisle you stand on, there is reason to believe that Social […] The post How to Master The Art of Social SEO by @JCorriganSEO appeared first on Search Engine Journal

Today’s Google homepage is ready for Halloween, dressed up with six different GIFs to mark the holiday. Also known as All Hallows Eve and All Saints Eve, Halloween has been around throughout the ages, with its beginnings often credited to the Celts who celebrated the day to mark the end of… Please visit Search Engine Land for the full article.

In this podcast recorded at Pubcon Las Vegas 2014, I had the chance to discuss Searchmetrics’ ranking factor study with its founder, Marcus Tober.

We’ve entered the era of intelligent content that is laced with smart optimization and is penned by qualified writers who have a name, rank, and serial number of credentials and influence.

“Why is my site not indexed?!” This is the most essential SEO feature of all time. Google must index your site in order for your site get any organic traffic from Google

A History of Social Media Advertising [INFOGRAPHIC] – Where have social ads been and where are they heading? The infographic above shows how things started and where we are now. Check it out.

A History of Social Media Advertising [INFOGRAPHIC] – Where have social ads been and where are they heading? The infographic above shows how things started and where we are now. Check it out.

Google announced they’ve added a ton of new features for business owners within the Google My Business (old Google Places) dashboard and Google My Business Android and (coming soon to) iOS app…

What marketers don’t like having dashboards, especially real time dashboards all over the place…