Archive for January, 2015

Google News Publishers Complaining About Traffic Declines

2015/01/23

Over the past few months…

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Using AdWords Scripts for PPC Campaign Management

2015/01/23

Few understand the power of AdWords scripts, and even fewer still use them to capacity. So here’s a look at how to use them to their fullest potential

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New on #MarketingNerds: JP Sherman on Optimizing Internal Site Search by @johnrampton

2015/01/23

JP Sherman from RedHat is the featured guest on Marketing Nerds this week. JP started off in the US Army and spent time building malaria awareness all over the world.

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Online Marketing News: Psycho Selfies, Twitter Beefs Up, Google Still Searchin’

2015/01/23

How To Add Influencer Marketing To Your Content Strategy –  Content Marketing and Influencer Strategy must work together for either to be successful. To ind out how you can add influencer marketing to your mix, check out the infographic above and this article.  Scoop.it STUDY: Men Who Take Excessive Selfies Show Psychopathic Traits – Uh, oh. Not only are we all addicts, we’re also displaying psychopathic traits all over Instagram

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Matt Cutts Is Not On Facebook

2015/01/23

Some may not know this already but Matt Cutts is not on Facebook. He was on Facebook for a short period of time, I believe, but then deleted his account because he was not a fan of Facebook’s walled garden approach. So if you see a Matt Cutts on Facebook..

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Not Just Yahoo, But Bing It Testing Google’s Search Design

2015/01/23

A few days ago we reported that Yahoo was testing Google like search results interface. Well now, according to Ruben, Bing is testing the same Google design that Yahoo was testing…

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Know What Your Audience Wants Before Investing in Content Creation and Marketing – Whiteboard Friday

2015/01/23

Posted by randfish Content marketing is an iterative process: We learn and improve by analyzing the success of the things we produce. That doesn’t mean, though, that we shouldn’t set ourselves up for that success in the first place, and the best way to do that is by knowing what our audiences want before we actually go through the effort to create it. In today’s Whiteboard Friday, Rand (along with

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Daily Search Forum Recap: January 22, 2015

2015/01/22

Here is a recap of what happened in the search forums today…

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SearchCap: Google Firefox Push, Bing Ads Preview Tool & YP Cross Retargeting

2015/01/22

Below is what happened in search today, as reported on Search Engine Land and from other places across the web. The post SearchCap: Google Firefox Push, Bing Ads Preview Tool & YP Cross Retargeting appeared first on Search Engine Land.

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