Archive for February, 2015

SearchCap: Yahoo Search Share, Google Red Slow Icons & Green Stars

2015/02/25

Below is what happened in search today, as reported on Search Engine Land and from other places across the web. The post SearchCap: Yahoo Search Share, Google Red Slow Icons & Green Stars appeared first on Search Engine Land. Please visit Search Engine Land for the full article.

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Daily Search Forum Recap: February 25, 2015

2015/02/25

Here is a recap of what happened in the search forums today…

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Google Tests Live Chat in Search Results

2015/02/25

The search giant is experimenting with integrating Google Hangouts into its search results.

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Productivity, Time Management, and Finding Inspiration in ‘Rework’ #SEJBookClub by @wonderwall7

2015/02/25

This month’s book club pick is one of my favorite books on business and productivity, which challenges today’s ideals of how we should work. Rework, written by 37Signals founders Jason Fried and David Heinemeier Hansson. 37Signals is the parent company of Basecamp, a popular project management platform, as well as Highrise and open-source Ruby on Rails, a programming language

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Watch Webmaster Give It To Google Over Playing By The Rules Without Seeing Results

2015/02/25

It is not uncommon for a webmaster to complain that his competitors are cheating and doing great in Google but all his white-hat efforts are not being rewarded by Google…

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Mobile Responsive Sites Boost Search Rankings for SMBs

2015/02/25

While most SMBs know that mobile responsive sites boost Google rankings, many don’t know that pain points in mobile search could be costing both clicks and rank.

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Study: Google Now Displays Rich Answers For 19.45% Of Queries

2015/02/25

Rich answers are now displaying for targeted queries at a rate or 19.45% for targeted queries, according to a new study by Stone Temple Consulting.

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Fledgling App Uses Twitter’s Keyword Search to Win an Audience

2015/02/25

Acorns, a brand-new finance app, recently created a hyper-targeted Twitter campaign using keyword search to serve ads to a mobile-first audience.

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How Travel Advertisers Should Actually Be Using Search Marketing Benchmarks

2015/02/25

Contributor Lori Weiman of The Search Monitor shares data to help travel and hospitality marketers gauge their success.

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Google Gives Business Owners More Control Over Photos Displayed In Search Results by @mattsouthern

2015/02/25

Google recently announced some improvements to its Google My Business service that are designed to give business owners more control over how their business is presented across various Google properties. With these changes you can now specify which image you’d like to be displayed in Google’s search result. Previously, whatever was set as your business’s profile photo on Google+ would carry over into Google search.

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